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Battery-pack production for plug-ins, hybrids, triples in three years

Panasonic's standing in the plug-in and hybrid battery production industry has zoomed ahead like a Tesla Model S taking off from a standstill. That's appropriate because the Japanese company's relationship with the California-based automaker has been the primary reason for its growth, which looks like it will continue to be rapid. According to new numbers from Lux Research, battery manufacturers are producing 1.4 gigawatt-hours worth of batteries for plug-in and pure battery-electric vehicles per quarter, up from under 200 MWh in early 2011. Lithium-ion batteries account for 68 percent of the current total, while nickel-metal hydride batteries (like the one used in the non-plug-in Toyota Prius) account for 28 percent. The rest are made up of small numbers of things like solid-state batteries. Panasonic has been the primary beneficiary of electric vehicle growth (click on chart to enlarge). The company has a 39percent market share for plug-in and hybrid batteries, while NEC has 27 percent and LG Chem has 9 percent. As for demand, Toyota, Tesla and Renault-Nissan account for about three-quarters of all batteries used for plug-in and hybrid vehicles. Panasonic expanded its battery-production deal with Tesla last October. There are more details in the Lux Research press release below. Panasonic Has 39% Share of Plug-In Vehicle Batteries, Thanks to Its Deal With Tesla Batteries for Plug-Ins and Hybrids Were a $660 Million Market in Q1 2014, Led by U.S. Demand, According to Lux Research's New Automotive Battery Tracker BOSTON, MA--(Marketwired - May 6, 2014) - Batteries for hybrids and plug-in vehicles are growing fast, more than tripling over the past three years to reach 1.4 GWh per quarter, according to the Automotive Battery Tracker from Lux Research. Panasonic has emerged as the leader thanks to its partnership with Tesla, capturing 39% of the plug-in vehicle battery market, overtaking NEC (27% market share) and LG Chem (9%) in 2013. "Even at relatively low volumes -- less than 1% of all cars sold -- plug-in vehicles are driving remarkable energy storage revenues for a few developers, like Panasonic and NEC, that struck the right automotive partnerships," said Cosmin Laslau, Lux Research Analyst and the lead author of the new Lux Research Automotive Battery Tracker.

Why Tesla's $35,000 Model E is a pipe dream

A car that costs 80 percent as much to produce as another can't be half the price. That's the simplistic version why Stanphyl Capital Management says Tesla Motors will not be able to sell its "mass market" sedan for the low, low (by luxury electric-vehicle standards) Elon Musk-backed price of $35,000. In fact, the California-based automaker will take about a $13,000 bath for each unit it sells of the new vehicle, now referred to as the Model E. Stanphyl Capital Management breaks down the fourth-quarter costs and revenue associated Tesla's Model S, of which it sold about 6,900 units during the last three months of the year. In a nutshell, Tesla generated a whopping $106,000 per vehicle sold, with about two-thirds of the company's gross profit coming from battery and optional upgrades. And while Tesla may be able to get the Model E battery costs down to about $8,100 compared to the $15,600 cost of the Model S battery (the smaller car will use a smaller battery that will provide about a 200-mile single-charge range), all of the other stuff brings the Model E's unit cost up to about $48,000. That compares to the $59,600 average cost of a Model S. Fremont, we have a problem. Reports came out in December saying that the Model E may be unveiled at one of next year's auto shows and sales could start as early as 2016. The argument against the possibility of a $35,000 Model E may sound reasonable on paper, but more than a few people have lost money betting against Elon Musk. You can read more at ValueWalk.

Investigators Find No Defect Trend With Tesla Motors' Model S

Federal safety investigators said Friday they have found no apparent defect trends in the Tesla Model S, an electric luxury car that has its share of fans and critics. The National Highway Traffic Safety Administration closed a four-month investigation into whether the car's batteries were at heightened risk for underbody strikes and subsequent fires. Even though no defect trend was found, Tesla Motors said in a written statement it would further protect the bottom of its cars with a reinforced underbody shield. The California-based automaker started adding the shields on March 6 and will retrofit older models free of charge. It will also increase the ground clearance of new cars. "This fix should eliminate the potential of a battery-pack fire under all but the most extreme circumstances," said Karl Brauer, a senior analyst at Kelley Blue Book. Although there are more than 194,000 car fires in the United States every year, NHTSA investigators began a preliminary investigation into potential trouble on Nov. 15, 2013 following two Model S fires, one in Tennessee and one in Washington. No one was injured or killed in either fire. Roadway debris punctured the battery pack near the front of the compartments in both cases, damaging the batteries' lithium ion cells that then began "thermal runaway" events. The opposite ends of the debris had dug into the pavement and jutted upward. Tesla called this a "piking effect." The company said it has conducted 152 vehicle level tests, and that the new shields prevented any damage or penetration of the new shields. The first is a rounded, hollow aluminum bar that's followed by a titanium plate. The third layer of protection is made of solid aluminum. (There's video of the new plates in action on the Tesla Motors website). "We have tried every worst-case debris impact we can think of, including hardened steel structures set in the ideal position for a piking event," Tesla Motors founder Elon Musk wrote on the company's blog," essentially equivalent to driving a car at highway speed, into a steel spear braced on the tarmac." Approximately 15,805 vehicles are eligible for the upgrades, which NHTSA says should reduce the frequency of underbody strikes and subsequent fire risks. But the agency did note that the closing of the investigation did not necessarily constitute a finding that a defect does not exist. "The agency reserves the right to take further action if warranted by new circumstances," it said.