2022 Tesla Model S on 2040-cars

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Recharge Wrap-up: BorgWarner buys Remy, Citroen's Bluesummer

BorgWarner will buy Remy International. The auto parts maker, known especially for its turbocharging technology, will buy Remy, a maker of electric motors for EVs and hybrids, in order to better compete in a growing electrified vehicle market. In a deal expected to close late this year, BorgWarner has offered to buy 32.2 million shares of Remy at $29.50 each for a total of about $950 million. Remy did about $1.2 billion in sales in 2014. Read more from Reuters. Deliveries of the Tesla Model S P85D will begin soon in Hong Kong. Some customers there have received emails from Tesla saying, "Your Model S is ready to enter production," and asking for registration information. Hong Kong is likely to be one of the first locations to receive the right-hand-drive version of the P85D. The first deliveries are expected in late August. Read more at Inside EVs. Tesla Motors has hired Ganesh Srivats as its vice president for sales in North America. Srivats is the former senior vice president at British luxury fashion brand Burberry. The hire will help Tesla build its luxury lifestyle image as the company enters more markets around the globe. "If Tesla is thinking that they are selling a lifestyle and a way of thinking, then someone from Burberry could be the right choice," says Ken Harris of Cadent Consulting Group. "Burberry gets lifestyle." Earlier this year, Tesla reassigned its vice president of worldwide sales and service Jerome Guillen, and created separate sales positions for North America, Europe and Asia. Read more from Bloomberg. Citroen will distribute Bollore's four-seat, electric convertible, the Bluesummer. Bollore Group and PSA Peugeot Citroen recently announced that the funky EV would be built at PSA's plant in Rennes, France beginning in September. While it originally appeared that the Bluesummer would be available through carsharing programs, Citroen now says it will sell the Bluesummer through its dealership network. "This partnership with the Bollore Group is an opportunity for the Citroen network to increase its sales by attracting to its showrooms new customers who like the originality and freshness of the Bluesummer and thus promoting all the vehicles in the range," says Philippe Narbeburu, sales director for Citroen France. Read more in the press release below.

Panasonic has an idea to be Tesla's one and only gigafactory partner

Samsung? Who's Samsung? That's what Panasonic is asking as the electronics conglomerate makes it clear it is looking to secure its position in Tesla Motors' plans to build a huge car-battery factory over the next three years. Panasonic is now saying it expects to be the only battery manufacturer partner for Tesla's so-called gigafactory, Reuters says, citing comments from Panasonic senior executive Yoshio Ito. Ito says his company has been in talks with Tesla about its construction plans, and while Samsung started supplying Tesla's batteries last year, Panasonic, which makes Tesla's lithium-ion cells, is looking for solo billing once the $5-billion factory goes live in 2017. All Tesla CEO Elon Musk has said so far is that he expects Panasonic to be the main partner in the gigafactory. Tesla, when contacted by AutoblogGreen, declined to comment on Ito's comments. Last fall, Panasonic and Tesla reached an agreement in which Panasonic would increase its supply of battery cells to Tesla by a factor of 10 within the next three years, and Panasonic says its already doubled its battery-production investment this year largely because of the California automaker. That said, Panasonic president Kazuhiro Tsuga said in March that there was significant risk involved in any investment in the gigafactory and hadn't committed to any investment as of that time. So Ito's comments may merely be a negotiation ploy. Tesla is looking for partners to shoulder about $3 billion of the $5 billion gigafactory cost. Earlier this month, Lux Research estimated that Panasonic has a 39-percent global market share for plug-in and hybrid batteries. NEC has 27 percent and LG Chem has nine percent.

Analyst calls on Apple to buy Tesla

This is the layman's understanding of how the tech world works: come up with an idea; execute idea; start making money; get bought out by Apple, Google or some other wealthy company seeking the Next Big Thing; retire to Fiji at age 23. Occasionally, though, one of those startups grows quickly enough to avoid being bought out by the big boys of Silicon Valley. Tesla is one such startup, and while it's an automaker as much as a tech company, the mingling of both worlds in its business model has helped the company survive since 2003, become publicly traded in 2010 and avoid being bought out by a bigger company (though the personality of its co-founder and CEO, Elon Musk, may have something to do with that, too).
This record of independence hasn't stopped the analysts from talking, though. According to CNN Money, Andaan Ahmad, a London-based investment banker with German bank Berenberg, has petitioned Apple CEO Tim Cook to buy out Tesla and bring Elon Musk into the Apple family. On paper, the move would sort of make sense: since the death of Steve Jobs, Apple appears to some to have been sagging, releasing better iterations of its currents products but lacking the big, new, industry-investing widget that makes people go mad. Expanding into the automotive market, a long-rumored destination for Apple, would allow the Cupertino, CA-based brand to stretch its legs in a new direction. As Ahmad notes, Apple needs to go "out of the box" or "the key debate will always be about [Apple's] ability to sustain these abnormal margins in [the] iPhone business."
Although not expressly discussed in the CNN story, we could also see some big benefits for Tesla. The Palo Alto-based automaker has been locked in a war over direct sales to customers with a number of dealership groups across the country, many of which have particularly powerful political lobbies. If Tesla had the backing of the world's most powerful company, which also has success in the business of upgrading traditional retail experiences, it could help establish the direct-sale model on a wider scale.