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Tesla now California's top automotive employer

Tesla has knocked off Toyota as the biggest auto employer in the state of California, employing over 6,000 people to the Japanese company's 5,300. That lead is only likely to grow, as the EV manufacturer prepares to add another 500 jobs by the end of the year, and as Toyota begins its relocation to its new North American headquarters in Texas. The news comes barely a week after the company announced a $50 million loss during the first quarter of 2014.
Tesla's statewide employment could be set to double, beyond even 6,500 people, if it follows through on rumors to construct its eagerly awaited gigafactory in the Golden State. The $5-billion venture could add another 6,500 employees, making Tesla not just the largest automotive employer in the state, but making it one of the largest employers in the state full stop.
The investment of Tesla and its founder (and real-life Tony Stark), Elon Musk, has been substantial. The company has added 3,000 employees in the state since 2013, reopening the Toyota and General Motors joint-venture factory that use to be known as NUMMI in 2009 and constructing a design studio in Los Angeles, all in addition to its Palo Alto headquarters.

Tesla Motors appeals sales ban in New Jersey

Resistance to the way Tesla Motors sells its cars - directly to the consumer, with no negotiating and no dealer middleman - comes mostly from dealership organizations around the country. It's also illegal in some states, thanks to laws ushered into place with help from dealers. The reaction to Tesla's new style of business is led by what Steve Blank calls, "rent seekers" or "landlords of the status-quo." Tesla itself isn't into that sort of name-calling, but it will take to the courts when necessary. Case in point, New Jersey, where the legislature voted in mid-March to stop Tesla stores from selling cars starting April 1. This week, the New Jersey Motor Vehicle Commission (MVC) extended a deadline until April 15, a move that could save the EV automaker's future in the state. Tesla has now filed with the state Superior Court asking that the ruling be appealed. Tesla says that the MVC is taking its orders from the state dealers association, the New Jersey Coalition of Automotive Retailers. Tesla also made an argument against the traditional gasoline vehicle dealers that we've heard before. Here is some of the text of the appeal: Franchise dealers have an inherent conflict of interest in selling electric vehicles. In order to do so effectively, they would need to enthusiastically tout the reasons why electric vehicles are superior to gasoline vehicles. This is not something that they are going to do since gasoline vehicles represent virtually all of their revenue. Dealers also depend on quick, high volume sales - incentivized by substantial sales commissions - in large, out-of-the-way facilities that contain large inventories of new and used cars. By contrast, Tesla sells its cars in relatively small showrooms, often located in shopping malls (like the two stores in New Jersey) that invite people unfamiliar with electric cars to drop in. You can read the full appeal in the PDF below. The TSLA stock price rose after the appeal was filed, but has since leveled out. Tesla vs. New Jersey Auto Dealers Superior Court Appeal by AutoblogGreen This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Tesla buys test track adjacent to its factory

Two months ago, Tesla hired Chris Porritt to be the vice president of its vehicle engineering program. Tesla's purchase last week of a 35-acre parcel abutting its factory in Fremont, California will give Porritt, formerly the boss of Aston Martin's Vehicle Engineering team (he's the father of the One-77 supercar), at least a portion of a test track where he can challenge and hone the EVs of the future.
The land was part of a parcel of more than 160 acres that had been owned by the New United Motor Manufacturing, Inc., the former joint venture factory built by General Motors and Toyota. When NUMMI (shown above) closed, the land was bought by Union Pacific Railroad, which sold the lot to Tesla.
While Tesla hasn't laid out its plans, we're guessing they'll eventually expand the track as the factory footprint grows; CEO Elon Musk has said Model S production could equal 800 cars per week by the end of next year. As for Porritt, from his new base in Fremont and with that new test track, he'll oversee further development of the Model S and the birth of the Model X, Roadster successor and the "affordable Tesla" due by 2017.