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Ford files trademark application for 'Model E'

In early December, Ford filed an application with the US Patent and Trademark Office for the name "Model E." Historically, Ford never produced a Model E, and while automakers are known to file for trademarks they never use, some have wondered if the application might be used for a concept car.
Based on other recent events, though, it could be a legal move. In 2000 Ford sued an online start-up called Model E over the similarity of that name to Ford's industry-shaping Model T, but the judge dismissed the case citing lack of proper grounds. In August 2013, Tesla applied for trademark registration for Model E, and at the time, Ford said it would review the application. Tesla actually made two applications for Model E, one for automobiles and structural parts therefore, the other for "providing maintenance and repair services for automobiles," and there are plenty of theories about what the name could be applied to.
The Published for Opposition date for Tesla's applications is December 31, 2013, after which anyone who thinks they'd be harmed by Tesla being granted the trademark gets 30 days to register their issues. This is just speculation, but Ford's application - which was filed for automobiles only - might be about protecting what it sees as unwelcome encroachment on the name Model T, protection it wasn't able to enforce before when the stakes were only online and much smaller.

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Tesla not bought with Bitcoin currency after all?

The story we posted about a dealership accepting Bitcoins as payment for a Tesla Model S is reportedly only partially true. Lamborghini Newport Beach instead used BitPay to exchange the electronic currency for US dollars before completing the sale, according to "Squawk on the Street" on CNBC.
"We found out that by using a little program that Bitcoin uses, which is actually BitPay, we would have received US dollars," Pietro Frigerio, general manager of the dealership, says in the interview. "It's like if you come into the dealership and you want to buy a Lamborghini using gold bars, we would not accept it. So you'd go out, exchange it, and you'd come back to us. That was how it worked [with the Tesla and the Bitcoins]."
Frigerio says that the dealership doesn't accept Bitcoin as a currency and only accepts US dollars as payment for its vehicles. That said, we wouldn't be surprised if using BitPay to turn Bitcoins into US dollars for the used Model S purchase was actually easier than going through a more traditional financial establishment. Head over to CNBC to check out the "Squawk on the Street" interview with more details.