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The Apple of the auto industry isn't Tesla, it's Jeep

Whenever Apple is going to have a new product for sale in its stores, the fanboys line up in such great numbers that it's surprising Ticketmaster hasn't figured out a way to capitalize on the multitude of anxious buyers with credit cards ready to go. When Elon Musk talks about a new car being added to the lineup, there is an analogous group of people, and Musk has cleverly set up a model in which people place deposits for their place in line. The number of deposits (two per customer only, it should be noted) for the Model 3 is some 400,000. Because Tesla is a Silicon Valley company that has a highly desirable, highly designed suite of products for which there is demand the likes of which is completely uncharacteristic for the category, it is often compared to Apple. After all, has anyone gotten into line to buy a Windows phone? Do you even remember the Zune? So it must be that Tesla is like Apple. But there is one nontrivial problem with this comparison: Apple sells its products in mass quantity. Tesla, even though it just had its best quarter ever, delivering a record 25,418 vehicles - up 69 percent over the first quarter of 2016 - is still, when compared to the car industry in general, selling a specialized product. No, the automotive brand most like Apple is Jeep. Just as with Apple's quickly identified design language - either for the physical phones and computers or the interfaces for same - there is no mistaking a Jeep. Like Apple's legion of fans, there are people for whom a Jeep is not merely a form of transportation, but a statement about one's way of life. Like the companies that wish they could have designs that are Apple-like and do their utmost to have a similar objects or appearances (sometimes landing them in court, a la Samsung), is there a single automotive company that wouldn't like to have some of Jeep's magic? While there aren't people who are lined up outside of dealerships when a new Jeep goes on sale, there is probably more interest in the forthcoming Wrangler than in the accumulation of interest in a half-dozen other vehicles from other companies. And like Apple, Jeep is a comparative volume play. Last year FCA US LLC delivered 926,376 Jeeps. Walter P. Chrysler and the Dodge Brothers must be spinning at high velocity in their graves, because the U.S. total for Chrysler brand was 231,972, and Dodge was 506,858. The sum of the two - 738,830 - is well shy of Jeep's sales. On a global basis, Jeep sold some 1.4 million units in 2016.

Tesla Supercharger wins AOL Autos Tech of the Year award

The votes are in, the ballots have been counted and the envelope is open. Together with our partners at AOL Autos, we're proud to announce the winner of our second annual Technology of the Year award. After having awarded the inaugural prize last year to Chrysler for its UConnect infotainment system, this year we've selected the Tesla Supercharger network as the top technological advancement in the automotive industry.
While enthusiasts will likely associate the name "supercharger" with forced induction, Tesla has successfully redefined the term to apply to its increasingly sprawling network of charging stations across the country. Drive your Model S up to one of the 54 such stations in the United States, and you can be on your way with a full charge in just 20 minutes, instead of the full eight hours it usually takes. With much of the industry and government still wringing its hands over a lack of infrastructure for alternative fuels, Tesla has taken the reins and is working to fix the problem itself.
The winner was selected from a compelling list of candidates by a jury including editors from AOL Autos, Autoblog, AutoblogGreen, Translogic and even Engadget. The Tesla Supercharger beat out such contenders as Chevy's MyLink Valet Mode, Infiniti Backup Collision Intervention, Volvo Pedestrian and Cyclist Detection, Mopar In-Vehicle Wireless Charging and Mercedes-Benz Intelligent Drive to claim the hardware, which was presented at this week's CES show in Las Vegas.

Only Four Tesla Model S Cars Ever Stolen

Tesla owners are some of the most satisfied car owners in America, and now they have one more reason to love their Model S: They basically never get stolen. In the last three years just four of the luxury electric cars have been stolen, MarketWatch reported. Three were reported stolen last year, none in 2012 and only one was stolen in 2011. It's not like they are too rare for thieves to get their hands on. At least 20,000 were sold last year alone. The National Highway Traffic Safety Administration says cars are stolen at an average rate of about 3.56 thefts per 1,000 vehicles produced. The Model S, however, squeaks by with a 0.15 per 1,000 theft rate, making it the least-stolen vehicle in America. The second-lowest theft rate is that of the Hyundai Tucson, with 0.40 thefts per 1,000 vehicles, according to the Highway Data Loss Institute. All that technology makes the Tesla tempting, but ultimately too difficult to steal. The Model S doesn't have any locks to pick, since the car opens and starts only when its corresponding key fob is near. Sure a thief could go to the trouble of hacking the car, but once they had it there isn't much they could do with it. Most cars are stolen and parted out in chop shops, and there simply isn't a market for additional Tesla parts. Related Gallery Tesla Model S Wins Coveted 'Car Of The Year' Awards Green Weird Car News Tesla Safety Electric stolen car