2022 Tesla Model 3 on 2040-cars

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Court says Tesla will be able to use Te Si La name in China

Turns out, a Tesla in China will remain a Tesla. Or, more accurately, Tesla will be Te Si La, which is the name the company originally wanted to use before having to come up with the "Tuosule" workaround after a Chinese businessman registered the "Te Si La" trademark away from the California automaker there. Speaking to Reuters this week as Tesla announced its "aggressive" pricing for the Model S in China, Veronica Wu, vice president of Tesla's China operations, said, "We went to court and we won. The court has given use right to use the name, which is why you see the Chinese name in our store now." Te Si La is the name "best known" to buyers in China, Reuters says. So now that's what it'll be called when buyers plunk down 734,000 yuan (the equivalent to $121,000 US) for a Model S. Featured Gallery Tesla Model S View 24 Photos News Source: ReutersImage Credit: Copyright 2014 Drew Phillips / AOL Green Tesla Electric trademark

Amusing Tesla fan-made commercial gives Nozzie the EV blues

One thing you can say about Tesla Motors enthusiasts, they certainly seem a creative bunch of brand boosters. Since the California automaker started selling its electric vehicles, fan-made commercials have been plugging an advertising void – the company famously has yet to make a spot of its own for broadcast. Now, there's a new one. It seems that, in a world where liquid fuel is no longer as necessary as it once was, one particular gas pump nozzle has developed a bad case of the sads. In this epic production that clocks in at less than a minute-and-a-half, we ride an emotional roller coaster from lost relevance to possible redemption as "Nozzie" tries to find his/her way in this new, confusing landscape. Directed by Greg Bradley under the auspices of Ajar Pictures, the amusing ad is apparently a spec commercial, meaning that it was produced in hopes of helping those involved land a paid gig. It might work. The piece has caught Tesla's Twitter attention and we think you'll probably enjoy it also. We certainly laughed and cried, and it was better than Cats. Scroll down to see what we mean. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Tesla in talks with BMW about batteries, charging collaborations

With Toyota and Daimler no longer holding Tesla shares, the electric vehicle company might be looking for a new partner – possibly a Bavarian one. In a new interview with Germany's Der Spiegel, CEO Elon Musk confirmed that he has had talks with BMW execs about future collaboration. "We are talking about whether we can collaborate in battery technology or charging stations," Musk said in the interview, according to Reuters. However, a Tesla spokesperson has tempered things by saying no formal agreements are in place at the moment. In the same interview, Musk reportedly praised BMW's use of carbon-fiber-reinforced plastic in its i sub-brand offerings, and said he would like to have a battery factory in Germany in the next five or six years. The possibility of technological cooperation between Tesla and BMW has been a hot topic this year. In June, Musk reportedly met with BMW execs, and the two companies were also rumored to have met with Nissan to discuss charging technology. When Daimler sold off its shares, there was talk of it opening the way for possible collaboration between the two automakers, as well.