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Tesla Motors appeals sales ban in New Jersey

Resistance to the way Tesla Motors sells its cars - directly to the consumer, with no negotiating and no dealer middleman - comes mostly from dealership organizations around the country. It's also illegal in some states, thanks to laws ushered into place with help from dealers. The reaction to Tesla's new style of business is led by what Steve Blank calls, "rent seekers" or "landlords of the status-quo." Tesla itself isn't into that sort of name-calling, but it will take to the courts when necessary. Case in point, New Jersey, where the legislature voted in mid-March to stop Tesla stores from selling cars starting April 1. This week, the New Jersey Motor Vehicle Commission (MVC) extended a deadline until April 15, a move that could save the EV automaker's future in the state. Tesla has now filed with the state Superior Court asking that the ruling be appealed. Tesla says that the MVC is taking its orders from the state dealers association, the New Jersey Coalition of Automotive Retailers. Tesla also made an argument against the traditional gasoline vehicle dealers that we've heard before. Here is some of the text of the appeal: Franchise dealers have an inherent conflict of interest in selling electric vehicles. In order to do so effectively, they would need to enthusiastically tout the reasons why electric vehicles are superior to gasoline vehicles. This is not something that they are going to do since gasoline vehicles represent virtually all of their revenue. Dealers also depend on quick, high volume sales - incentivized by substantial sales commissions - in large, out-of-the-way facilities that contain large inventories of new and used cars. By contrast, Tesla sells its cars in relatively small showrooms, often located in shopping malls (like the two stores in New Jersey) that invite people unfamiliar with electric cars to drop in. You can read the full appeal in the PDF below. The TSLA stock price rose after the appeal was filed, but has since leveled out. Tesla vs. New Jersey Auto Dealers Superior Court Appeal by AutoblogGreen This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

UAW sets up organizing committee at Tesla's Fremont factory

Tesla is happy to do things differently than other automakers, from the company-owned stores to the all-electric drivetrain. It also doesn't use union workers at its factory in Fremont, California (the former NUMMI plant, pictured). But now the United Auto Workers (UAW) is testing the waters for representation at the plant, according to a report in the San Francisco Chronicle. UAW President Bob King has revealed that the UAW has created an organizing committee in Fremont. How this would change things at Tesla – and whether it would be a good or bad thing – is not really known, but it would certainly make the EV company more like the Big Three in this one aspect. We heard rumblings of unions at Tesla in 2010, when Toyota and Tesla announced they were going to collaborate on developing EVs. At that time, the United Auto Workers said it wanted union workers back at the plant, especially some of the 4,500 who ended up unemployed after the General Motors/Toyota partnership that built cars at NUMMI was shut down. That didn't happen, but Tesla has called unionization a 'risk' to business in a financial report. Tesla CEO Elon Musk at least has a plan for running his shop both with and without a union. As he told Wired in 2009, "Most of our experienced factory workers come from unionized environments, and we asked them what benefit did they see in unions. They said, 'Well, if their boss was an asshole, they had recourse.' I said, 'Let's make a rule: There will be no assholes.' I fired someone for being an asshole. And I only had to do that once, actually." Tesla declined comment to AutoblogGreen about the new union rumblings, but when we spoke with Musk in 2012, he described the longer-than-average work hours: Right now we're working six days a week. Some people are working seven days a week – I do – but for a lot of people, working seven days a week is not sustainable. The factory is operational seven days a week but most people we only ask to work six days a week right now and, obviously, we want to get that to a more reasonable number. I think people can sustain a 50-hour work week. I think that's a good work week. If you're joining Tesla, you're joining a company to work hard. We're not trying to sell you a bill of goods. If you can go work for another company and then maybe you can work a 40-hour work week. But if you work for Tesla, the minimum is really a 50-hour week and there are times when it'll be 60- to 80-hour weeks.

Musk: Tesla Model S production up to 'around 80 cars' per week *UPDATE

Tesla CEO Elon Musk recently spoke to Fox Business about the state of Model S production, and to hear the CEO tell it, things are going very well. Assembly line production has been climbing every week; the interview was conducted on September 13, and Musk said when asked how many cars they'd build, "I think it's probably going to be around 80 cars this week." If they hit that number it would represent double the production of the week before.
Tesla's Model S production goal this year is 5,000 units, and the outside estimate is that 400* have been built so far. To make the target in the roughly 14 weeks left in the year, Tesla would need to - as of this week - quadruple last week's production to a little more than 320 units. That's a steep climb, but the numbers so far point to it being still being possible. Musk said that orders continue to come in and the company is working through its backlog, and he expects an annual profit to come in 2013. You'll find both parts of the interview in the videos below.
*UPDATE: Tesla spokeswoman Christina Ra pointed out that the last publicly confirmed number is just 100 Model S units, and that Tesla will "likely make another announcement on that front soon." She added, "400 is really inaccurate."