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Osamu Suzuki announces retirement at age 91

TOKYO — Suzuki's 91-year-old chairman, Osamu Suzuki, announced he will retire in June, stepping aside for a new leader to navigate the shift to electric cars and fight off competition from tech firms such as Tesla and Apple. The chairman, after heading for more than four decades the company that his wife's grandfather founded, is leaving his son Toshihiro Suzuki, already president and CEO, to hold the reins of the company. Osamu told reporters on Wednesday he decided to retire after the company welcomed its 100th anniversary last year and its new management plan won approval. But he said he will "remain active" as an adviser. "I will neither run away nor hide," the patriarch said, who has repeatedly declared in the past he will be a "lifelong non-retiree." The company also announced on Wednesday it will invest one trillion yen ($9.45 billion), mostly on electrification technology, over five years. The younger Suzuki said the company needed to respond to a global push towards lower emissions. "Carbon neutral is the focus now. Suzuki must not fall behind this global trend," he said. The announcement by Japan's fourth-biggest automaker comes less than a week after rival Honda appointed a new CEO, who said he would consider alliances to make bold decisions. Carmakers, particularly smaller players such as Suzuki, are seen at a disadvantage due to the huge cost of developing EVs and technologies such as autonomous driving. Suzuki, alongside other automakers such as Mazda and Subaru, tied up with Toyota in 2019 to slash development and manufacturing costs. Osamu Suzuki, who joined Suzuki Motor in 1958, became president in 1978 and doubled as chairman in 2000. During his tenure, the company solidified its presence as the top maker of compact cars. He spearheaded the company's decision to enter its key Indian market in 1983. Maruti Suzuki, which the carmaker owns a majority stake in, is India's top carmaker, selling every second car in the country. In 2016, Suzuki stepped down as CEO to take responsibility for the firm's use of incorrect testing methods to calculate vehicle mileage, but he remained chairman. Osamu, who waved and said "bye-bye" at the end of Wednesday's news conference, will be appointed as senior adviser upon retirement.

Junkyard Gem: 2005 Suzuki Aerio SX Suzuki Works Techno

Americans started buying new Suzuki cars with the debut of the 1985 Chevrolet Sprint and continued doing so through the era of the Geo/Chevrolet Metro and Tracker. Sales of the Samurai mini-SUV took off during the late 1980s, and the Swift sibling to the Metro became available here starting in 1989. The Suzuki American dream— at least the part involving four-wheeled, highway-legal vehicles— came crashing down in 2012, but the 2000s gave American Suzuki fans some interesting-yet-affordable machinery. We got the Kizashi (the side marker lights of which make great jack-O-lantern eyes) and the Suzuki Works Techno package for the Reno and the Aerio in 2005. I found a Reno SWT in California a few months back and figured that would be the first and last Suzuki Works Techno car I ever saw, but then this Aerio appeared in a Colorado car graveyard not long after that. The first two Fast & Furious movies proved to be a tremendous cultural influence on youthful car buyers, and Suzuki created the SWT package to cash in on the hunger for "carbon fiber" and "horsepower" in an affordable package. You didn't get anything that made the car go faster when you checked the SWT box, but you did get alloy wheels and "carbon fiber-styled" stuff all over the place, including the license-plate frame. The SX was the top-of-the-line Aerio in 2005, selling for (well, asking for) $15,449 with front-wheel-drive. That's about $20,900 in 2020 dollars. The hatchback version had some minivan/CUV-ness to its shape. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. In most of the world outside of Japan and North America, this car had Liana badging. Perhaps the most famous Aerio/Liana of all time was the original Reasonably Priced Car on Top Gear UK, a 2002 Liana saloon. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Nobohiro "Monster" Tajima drove a modified-beyond-recognition Aerio hatchback up Pikes Peak in 2001, but it got knocked out by mechanical woes. We can't say what knocked out this Aerio, but it wouldn't have been the interior scent— not with three "Relax" Car-Freshner Little Trees on the job. Sadly, the Relax scent is no longer available. Whatever happened, it involved the car breaking down on a Colorado highway and getting the dreaded "red tag" from the CSP. I see quite a few of these tags on junkyard inmates.

Japan could consolidate to three automakers by 2020

Sergio Marchionne might see his dream of big mergers in the auto industry become a reality, and an analyst thinks Japan is a likely place for consolidation to happen. Takaki Nakanishi from Jefferies Group LLC tells Bloomberg the country's car market could combine to just three or fewer major players by 2020, from seven today. "To have one or two carmakers in a country is not only natural, but also helpful to their competitiveness," Nakanishi told Bloomberg. "Japan has just too many and the resources have been too spread out. It's a natural trend to consolidate and reduce some of the wasted resources." Nakanishi's argument echoes Marchionne's reasons to push for a merger between FCA and General Motors. Automakers spend billions on research and development, but their competitors also invest money to create the same solutions. Consolidating could conceivably put that R&D money into new avenues. "In today's global marketplace, it is increasingly difficult for automakers to compete in lower volume segments like sports cars, hydrogen fuel cells, or electrified vehicles on their own," Ed Kim, vice president of Industry Analysis at AutoPacific, told Autoblog. Even without mergers, these are the areas where Japanese automakers already have partners for development. Kim cited examples like Toyota and Subaru's work on the BRZ and FR-S and its collaboration with BMW on a forthcoming sports car. Honda and GM have also reportedly deepened their cooperation on green car tech. After Toyota's recent buyout of previous partner Daihatsu, Nakanishi agrees with rumors that the automotive giant could next pursue Suzuki. He sees them like a courting couple. "For Suzuki, it's like they're just starting to exchange diaries and have yet to hold hands. When Toyota's starts to hold 5 percent of Suzuki's shares, this will be like finally touching fingertips," Nakanishi told Bloomberg. "I absolutely do believe that we are not finished seeing consolidation in Japan," Kim told Autoblog. Rising development costs to meet tougher emissions regulations make it hard for minor players in the market to remain competitive. "The smaller automakers like Suzuki, Mazda, and Mitsubishi are challenged to make it on their own in the global marketplace. Consolidation for them may be inevitable." Related Video: