2003 Suzuki Xl-7 Suv 4x4 on 2040-cars

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Buy my Vitara, special-effects pro says in greatest commercial Suzuki never made

A month ago, Eugene Romanovsky posted an advertisement to sell "my best friend," his 1996 Suzuki Vitara, also known as the Sidekick in the United States, on YouTube. The 2.1 million people who have viewed the commercial so far may not have actually considered taking the car off his hands, but every one of them has had a good laugh. The production values of the video far surpass the production values that went into the making of the car itself. Romanovsky is a special-effects artist at the creative group Gravity in Tel Aviv. For the remaining few million of you who have not yet seen the #BuyMyViara video, it would be a disservice to tell reveal what's in it. Let's just say there's not much that isn't in it. The car's book value of a couple-grand belies the fact that it is truly the most amazing vehicle ever built. It does, after all, boast 96 horsepower and a manual transmission featuring a low gear. Trust us, just watch the video. Related Video: Weird Car News Suzuki SUV Videos viral video

Junkyard Gem: 1993 Suzuki Swift GT

General Motors sold rebaged versions of the Suzuki Cultus in the United States, first as the 1984-1988 Chevrolet Sprint, then as the 1989-1997 Geo Metro, and finally as the 1998-2001 Chevrolet Metro. Meanwhile, Suzuki sold the Cultus on these shores as the Swift. Three-cylinder Metros were miserably slow and admirably fuel-efficient, but it was possible to buy the same car with a yowling 1.3-liter four-cylinder engine making 100 horsepower: the Swift GT. Here's a very rare example, found in a Colorado self-service wrecking yard. These cars weighed only about 1,800 pounds, so they were nearly as quick as the more powerful but heavier Honda Del Sol Si and Nissan Sentra SE-R ... and much cheaper. At $10,149 (about $17,400 in inflation-adjusted 2017 dollars), the Swift GT looked like a steal next to the $12,455 Sentra SE-R and the $16,070 Del Sol Si. However, the Hyundai Scoupe Turbo, priced at a mere $10,999, looked like the best deal of all in 1993. This one has lived a hard life, with body damage, faded interior, and rust in the usual spots. 175,303 miles, most of them probably spent above 5,000 rpm. Perhaps some Metro owner will grab the running gear and seats, in order to create a Geo sleeper... but we doubt it. Another piece of obscure automotive history, bound for the crusher. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Suzuki USA wasn't pushing Swift advertising very hard in 1993, so we'll go to the car's homeland for a TV ad for the regular Cultus hatchback. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The earlier version of the Cultus GTi (factory-hot-rod counterpart to the U.S.-market Chevrolet Sprint) got some ads full of fire and Pet Shop Boys in its homeland.

Suzuki posts 46% drop in first-quarter profit on slowing India demand

TOKYO — Suzuki on Monday reported a 46.2% fall in first-quarter operating profit, hurt by lower output at home as it improves its inspection systems, and falling demand in India, its biggest market. Japan's fourth-largest automaker posted an operating profit of 62.7 billion yen (GBP487 million) for the April-June quarter, down from 116.5 billion yen a year earlier and below a mean forecast of 69.09 billion from eight analysts, according to Refinitiv. Suzuki reaffirmed its forecast for full-year operating profit to come in at 330 billion yen, up 1.7% from the year ended March 2019. Suzuki, known for its Swift and Baleno compact models, is bracing for subdued growth this year in India, where roughly one in two cars sold carries its brand. The company stuck to a forecast for vehicle sales to increase slightly on the year, but conceded that it may need to trim its forecasts in the coming months as slowing economic growth and stricter emissions standards could dent sales. Slowing profit growth could hamper its ability to invest in and develop lower-emissions vehicles and on-demand transportation services necessary to survive the technological upheaval currently underway in the global auto industry. The automaker has long acknowledged that it cannot shoulder the costs of developing electric vehicles and self-driving cars on its own, and has turned to Toyota to supply Suzuki vehicles with its gasoline hybrid systems.