1992 Chevrolet Camaro Z28 Coupe 2-door 5.7l on 2040-cars

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Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

Volkswagen forced to sell stake in Suzuki

The six-year-long failed marriage between Volkswagen and Suzuki has finally come to an end. Almost. An arbitration panel in London issued its final verdict which, according to a VW press release, cleared Suzuki in terminating the agreement, so VW now needs to get rid of its 19.9-percent share. However, the tribunal's decision said VW performed all of its obligations and Suzuki didn't – the Japanese carmaker should have given VW last-call rights for a delivery of diesel engines, but failed to. The breach opens Suzuki up to damage claim, but so far VW only says it reserves the right to sue. Now that Suzuki has an outside investor to provide funds it meant to get from VW, perhaps both can get back to their reasons for being. The press release is below. Ruling in arbitration proceedings: Cooperation between Volkswagen and Suzuki deemed terminated - Arbitral tribunal confirms Volkswagen met contractual obligations and finds that Suzuki has ordinary right to terminate agreement based on reasonable notice - Volkswagen to dispose of its 19.9 percent stake in Suzuki and expects positive effect on Company's earnings and liquidity from transaction - Arbitrators also find that Suzuki breached its contractual obligations to Volkswagen under the agreement and that Volkswagen has right to claim damages Wolfsburg, 30 August 2015 - An arbitral tribunal in London has announced its ruling in the dispute between Suzuki Motor Corporation and Volkswagen Aktiengesellschaft. As a result, cooperation between the two parties is deemed terminated. The arbitrators confirmed that Volkswagen met its contractual obligations under the cooperation agreement and found that Suzuki has terminated the agreement upon reasonable notice. Volkswagen will therefore now dispose of its 19.9 percent stake in Suzuki and expects a positive effect on the Company's earnings and liquidity from the transaction. The arbitral tribunal also confirmed that Suzuki breached its contractual obligations to Volkswagen under the agreement and that Volkswagen has the right to claim damages. "We welcome the clarity created by this ruling. The tribunal rejected Suzuki's claims of breach and found that Volkswagen met its contractual obligations under the cooperation agreement. Nevertheless, the arbitrators found that termination of the cooperation agreement by Suzuki on reasonable notice was valid, and that Volkswagen must dispose of the shares purchased.

Junkyard Gem: 2000 Suzuki Esteem Wagon

GM began selling Americans the Suzuki Cultus with Chevrolet Sprint badges in the 1985 model year, with the following generation of Cultus becoming the Geo (and, a bit later, Chevrolet) Metro. Suzuki began selling the Cultus as the Swift over here starting in 1990, then enlarged that car's platform to create the bigger Cultus Crescent five years later. This car first showed up in American Suzuki showrooms as the 1995 Esteem, and a wagon version arrived for 1998. Most of the Esteem longroofs disappeared from our roads long ago, but I was able to find this high-mile 2000 model in a Northern California car graveyard. The Esteem was available in the United States through 2002, after which it was replaced by the Aerio. Since station wagons were falling out of favor in a hurry with American car shoppers by that point, the Aerio wasn't available as a wagon; Suzuki buyers here who insisted on a small cargo hauler in 2003 either had to move up to the bigger Forenza wagon or join the SUV craze by getting a Vitara. All that was in the future when this car was first sold, though. It's a base-grade GL 1.8 model with no options that I can find, and its MSRP was $13,399. That's about $23,959 in 2023 dollars. The 2000-2002 Esteem wagon was forced to compete for sales against the bigger and more powerful Daewoo Nubira wagon, which had a menacingly similar price tag ($14,160 in 2000, or $25,320 after inflation). Hyundai was in the final year of selling a wagon version of the Elantra here in 2000, and its price was a mere $12,499 ($22,350 today). Ford was asking $15,380 for its cheapest 2000 Focus wagon ($27,501 now), while Saturn offered the SW2 wagon for $14,290 ($25,552 in 2023 bucks). What all those affordable small wagons had in common was a five-speed manual transmission as base equipment, and that's what this car has. A four-speed automatic added $1,000 ($1,788 today) to the cost of a new 2000 Esteem. This car came with a DOHC 1.8-liter four-cylinder rated at 122 horsepower and 117 pound-feet. Not exciting by 21st-century standards, but enough to keep driving misery at bay in a 2,359-pound wagon. This car's owner or owners took good care of it, and it rewarded them by driving 237,255 miles during its 23 years on the road. The interior still looks good, which is typical of high-mile cars I find in these places. A car owner who keeps the upholstery in good shape also tends to perform all the maintenance on the dot.