Suzuki Samurai 4x4 Black With Gray Interior on 2040-cars

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Suzuki offers sneak peek at Authentics concept for Shanghai

Suzuki has prepared the C-segment Authentics concept for the Shanghai Motor Show, a preview of a sedan that would slot into the fattest chunk of the market among China's car buyers. Suzuki hasn't given away much, saying only that it is "Sporty x Elegant" and that it's long and low and has a "rich and fine curved surface."
PaulTan.org says this is the trunked version of the SX4 crossover, and if that's the case then it would represent a new approach to the SX4 in the region, offering markedly different styling instead of being, literally, an SX4 with a trunk. We'll know more when the Shanghai show opens in a couple of weeks, for now there's a press release with a tad more info on Suzuki's plans just below.

Suzuki latest to admit to falsifying fuel economy tests

Suzuki is the latest automaker to be snagged in the broadening scandal of fuel economy falsification. Reuters reports that the head of the Japanese industrial giant admitted that it did not use the proper standards when testing its cars for fuel consumption. "The company apologizes for the fact that we did not follow rules set by the country," said CEO Osamu Suzuki (pictured bowing to reporters), as reported by Reuters. Over 2 million Suzuki vehicles are estimated to be affected. However Suzuki maintains that the company did not intentionally lie or mislead the public or government regulators about its vehicles' economy figures. Japan's transport ministry has ordered domestic automakers to resubmit those figures this week. Though Suzuki withdrew from the North American automobile market nearly four years ago, it remains the fourth largest in Japan (following Toyota, Nissan, and Honda) with particular sales strength in the Kei car segment. Like Honda and Yamaha, the company makes a variety of motorized products, including motorcycles, ATVs, and marine engines. The revelation follows hot on the heels of Mitsubishi's falsification, which broadened in scope from a few Kei cars to every vehicle it has sold in Japan stretching as far back as 1991. The controversy lead to Nissan taking control of a third of Mitsubishi's stock. Prior to that, and on the other side of the world, Volkswagen admitted to engineering its diesel vehicles to cheat emissions tests. Government regulators around the world have launched investigations into numerous other automakers to see how much farther the growing epidemic of falsifying environmental credentials can spread. Related Video:

Pentagram aims to cut through the noise of EV sound design

What does an electric vehicle sound like when it goes from 0 to 60, when it signals a turn, when it’s powered down for the night? EV motors have fewer parts and are therefore incredibly silent, which presents safety concerns for drivers who recognize speed by sound and pedestrians who canÂ’t hear an approaching vehicle.  In 2019, regulators in Europe and the U.S. began requiring EVs to have warning sounds, but they left it up to the car manufacturers to choose those sounds. Many have taken the new legislation as an opportunity to not only create a branded sound, but also to stir up some marketing hype by enlisting famous musicians to compose the noise of an electric engine. Hans Zimmer created the Blade Runner-esque sound concept for BMWÂ’s i4 electric sedan, and, strangely, Linkin Park is creating EV sounds for BMW.  Sound designer Yuri Suzuki, a partner at design consultancy firm Pentagram, recently conducted a research project into the crucial role electric car sound has on a userÂ’s safety, enjoyability, communication and brand recognition, out of which he developed a range of car sounds. Suzuki says that while some automakers have chosen beautiful and interesting car sound designs, chasing celebrity clout is not the way to go when designing the sound behind serious machines.  “We really have to design carefully based on the psychological effects on a human,” Suzuki told TechCrunch. “ItÂ’s all about the relation between the human being and the machine itself.” Suzuki says smart sound design can help ease the difference between human and car by providing a shared language. Based on surveys he conducted, Suzuki came up with two new skeuomorphic electric engine sounds as well as adaptive sounds that reflect the time of day and the location of the drive.  His engine sounds are reminiscent of internal combustion engine revs, providing both drivers and pedestrians with a recognizable indication of speed increasing and decreasing. The sounds are placed at different pitches: one quite low, like a spaceship taking off; the other a bit higher, like a hovercraft vertically ascending. Audi, Ford and Jaguar Land Rover have also chosen to make futuristic copies of gasoline engines for some of their new electric vehicles.  SuzukiÂ’s sound design also includes in-car sounds, like powering on, turn signals or horn honking, that use AI to adapt to the time of day.