1987 Suzuki Samurai on 2040-cars

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Remembering Suzuki of America... in commercials

American Suzuki Motors is leaving us, but as long as the lights are on at YouTube, its commercials will stay behind to remind of the times we shared. We dug up nine commercials - sort of like a Time Life infomercial for an entire brand - and among the starring actors are the X-90 improving the 90s with the help of a Pez dispenser, the Peter Pan-ish Sidekick, Optimus Prime getting his pipes all smoked up over the 1987 Samurai and an XL7 that would have sold in the millions if its commercial were even half true.
We've also included a remarkably oddball eight-minute featurette/commercial about a giant Suzuki Swift. You'll find the retrospective in the videos below. Enjoy.

Suzuki Hayabusa's return is teased in video

Hang on to your kidneys, the planet's fastest production motorcycle is on its way back. Suzuki has released a teaser video for a new Hayabusa on its global and UK social media channels. Only a few glimpses of the superbike can be seen, but it's enough to get our adrenal glands pumping. Debuting in 1999 during Japan's motorcycle speed wars, the Suzuki Hayabusa immediately rocketed to the forefront, nabbing the world record for fastest street bike. Not only has it been clocked at speeds as high as 194 mph, it's held on to that title for for two decades. Notably, the Hayabusa, named after a peregrine falcon known for reaching 200 mph during its hunting dives, did not compromise everyday comfort and handling in pursuit of all-out speed. However, Suzuki had to dump the bike from its U.S. lineup in 2021, and in Europe it's been absent since 2018 due to emissions regulations. It appears, though, that sabbatical was only temporary. The teaser video gives us a couple of peeks at new hardware. Its iconic five-gauge instrument pod is still there, but updated with a TFT screen in center position. The readouts indicate a number of electronic technologies will return, including S-DMS engine power modes, traction control, lift (anti-wheelie) control, and a quickshifter. An inclinometer showing the angle of lean on either side sits in the middle. Flanking the TFT are a tach and speedometer in their traditional positions on the left and right, respectively, with the latter's needle pegged at 180 mph. Fuel levels and engine temperature sit on opposite ends. Accompanying the visuals are a finely tuned roar and plenty of wind noise as the 'Busa flies around a speedway-type banked circuit. The official reveal will take place on February 5 online at 7 a.m. U.K. time — that's 2 a.m. Eastern. You can watch the unveiling on a virtual forum called the Suzuki Motorcycle Global Salon., which requires registration. Unfortunately, there's not word on whether the Hayabusa will come to the U.S.

Suzuki Jimny four-door caught in new spy photos

Modern car buyers really seem to have moved on from two-door vehicles. First coupes of all kinds disappeared, and now traditionally two-door SUVs have sprouted extra pairs of doors (see Wrangler and Bronco). The latest to join the trend is the tiny Suzuki Jimny, which has been spotted in Europe with four doors. This more practical Jimny also has grown in length to accommodate its extra doors. Interestingly, the front pair appear to be the same size as those on the two-door model. The rear doors are a fair bit smaller. Still, access to the back should be easier than on the shorter model, and both leg and cargo room should be substantially improved. It also retains the very short overhangs, which is good for approach and departure angles, but the longer wheelbase will mean it can be high-centered more easily than its shorter counterpart. Jimnys in the past have been available with a small amount of body variety. For a long time, it was available as a convertible, and some long wheelbase variants were produced. Aftermarket companies have also made their own changes to the SUV's shape. But four full doors from the factory seems to be a new step for the Jimny. Also, the fact that it's testing in Europe with left-hand drive suggests it will be a model offered in global markets, and not just in Japan. Sadly, it will still not come to the U.S. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.