2009 Suzuki Sx4 Rally Car on 2040-cars

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Which automaker's 84-year-old CEO is making investors nervous?

We haven't heard much about Suzuki since it decided to leave the US market in 2012, but things are going well for the little automaker these days with the recent announcement of record annual profits. It would seem that investors should be ecstatic, but they are starting to question the man at the helm. Company president and chairman Osamu Suzuki is now 84 years old and is guaranteed at least one more year as the leader, but shareholders want to know who is taking his place when the inevitable happens.
We're not being ageist, here. As long as the Suzuki can run the company to the satisfaction of investors, he absolutely deserves the top spot. According to Bloomberg, the issue making shareholders so edgy is that the business doesn't have a transition plan in place. The president obviously isn't a young man, and folks are worried that if something happens suddenly, there could be chaos deciding a successor and a free-falling stock price.
Suzuki's tenure at the company is somewhat astounding. He married the granddaughter of the founder and took her name because the family had no male heirs. In world where many people hope to retire as soon as possible, he's worked for the same automaker for the last 50 years, including stints as company president from 1978 to 2000 and 2008 to the present. Investors aren't questioning the president's ability as a business leader; they just want a clearer understanding of the automaker's future direction.

Incentives aid smooth Suzuki wind down

American Suzuki is continuing to offer buyers substantial incentives even as the company winds down operations. Those looking to nab a new Suzuki vehicle will find rebates of between $500 and $2,000 and zero-percent financing for up to 72 months as dealers look to liquidate inventory following the automaker's filing for Chapter 11 bankruptcy protection last month. The strategy is working so far. Last month saw Suzuki sell a total of 2,224 vehicles, up 22 percent compared to the same time period in 2011. The Japanese manufacturer says it will continue the incentives through December.
Suzuki had around 5,000 units in dealer inventory in the US when it went into bankruptcy protection, with an additional 1,500-1,700 vehicles headed to dealers at that time. The company says it will continue to honor warranties moving forward using its current dealer network. Most of the dealerships will become Suzuki service and parts stores after American Suzuki shutters car sales in the US.

Suzuki design chief discusses Tokyo e-Survivor SUV concept

Underdog Suzuki is one of the more mysterious Japanese brands. Rarely talked about, or indeed self-promoted, it quietly sold nearly 3 million vehicles worldwide in 2016 (alongside sister brand Maruti), and Suzuki has made some intriguingly original cars in recent years. Take the cute-but-tough Ignis city car SUV or the boxy-but-compact Hustler minivan, plus quite a few more. Autoblog took the chance to catch up with the automaker's relatively new head of design, Akira Kamio, at the recent 2017 Tokyo Motor Show to discuss Suzuki latest e-Survivor SUV Concept, plus his personal inspirations. The 54-year-old Kamio – whose design back catalog includes the concept and production Splash city car and second-generation Vitara small SUV, among others – says the beach-buggy-on-steroids show car "imagines a 2030 autonomous car with electric motors within each wheel on a ladder frame." That's a long way out in conceptual terms, as some of the vehicle's futuristic details suggest – rim sections that change color from green to blue according to mode aren't strictly necessary – but there is solid functional thinking to some of its more outlandish elements. Case in point, the see-through doors – long a staple of concept-car design from Italian masters such as Giugiaro and others – have been rendered here in a forward-thinking way. "When in autonomous mode the door glass goes opaque for privacy," Kamio said. "But when in off-road mode, the door glass automatically clears again so the driver can see the obstacles around it to help maneuver over rough terrain. This feature works on the model; it's a serious concept." As to the most relevant element of the e-Survivor's design for nearer-term vehicles, Kamio points to the five vertical slots with the Suzuki "S" logo in front of the center slot. A familiar design cue of the classic Jimny SUV, here this graphic is illuminated and set behind a black-tinted perspex-like cover. Kamio would not be drawn on when the next version of that long-running vehicle would arrive. But given that the third-generation version of the Jimny has been in production since 1998, the mark 4 is long overdue – even by the standards of Jimny's long manufacturing cycles – and is widely expected to arrive in 2018, taking proportional and design detail cues from the e-Survivor.