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Japan could consolidate to three automakers by 2020

Sergio Marchionne might see his dream of big mergers in the auto industry become a reality, and an analyst thinks Japan is a likely place for consolidation to happen. Takaki Nakanishi from Jefferies Group LLC tells Bloomberg the country's car market could combine to just three or fewer major players by 2020, from seven today. "To have one or two carmakers in a country is not only natural, but also helpful to their competitiveness," Nakanishi told Bloomberg. "Japan has just too many and the resources have been too spread out. It's a natural trend to consolidate and reduce some of the wasted resources." Nakanishi's argument echoes Marchionne's reasons to push for a merger between FCA and General Motors. Automakers spend billions on research and development, but their competitors also invest money to create the same solutions. Consolidating could conceivably put that R&D money into new avenues. "In today's global marketplace, it is increasingly difficult for automakers to compete in lower volume segments like sports cars, hydrogen fuel cells, or electrified vehicles on their own," Ed Kim, vice president of Industry Analysis at AutoPacific, told Autoblog. Even without mergers, these are the areas where Japanese automakers already have partners for development. Kim cited examples like Toyota and Subaru's work on the BRZ and FR-S and its collaboration with BMW on a forthcoming sports car. Honda and GM have also reportedly deepened their cooperation on green car tech. After Toyota's recent buyout of previous partner Daihatsu, Nakanishi agrees with rumors that the automotive giant could next pursue Suzuki. He sees them like a courting couple. "For Suzuki, it's like they're just starting to exchange diaries and have yet to hold hands. When Toyota's starts to hold 5 percent of Suzuki's shares, this will be like finally touching fingertips," Nakanishi told Bloomberg. "I absolutely do believe that we are not finished seeing consolidation in Japan," Kim told Autoblog. Rising development costs to meet tougher emissions regulations make it hard for minor players in the market to remain competitive. "The smaller automakers like Suzuki, Mazda, and Mitsubishi are challenged to make it on their own in the global marketplace. Consolidation for them may be inevitable." Related Video:

Buy my Vitara, special-effects pro says in greatest commercial Suzuki never made

A month ago, Eugene Romanovsky posted an advertisement to sell "my best friend," his 1996 Suzuki Vitara, also known as the Sidekick in the United States, on YouTube. The 2.1 million people who have viewed the commercial so far may not have actually considered taking the car off his hands, but every one of them has had a good laugh. The production values of the video far surpass the production values that went into the making of the car itself. Romanovsky is a special-effects artist at the creative group Gravity in Tel Aviv. For the remaining few million of you who have not yet seen the #BuyMyViara video, it would be a disservice to tell reveal what's in it. Let's just say there's not much that isn't in it. The car's book value of a couple-grand belies the fact that it is truly the most amazing vehicle ever built. It does, after all, boast 96 horsepower and a manual transmission featuring a low gear. Trust us, just watch the video. Related Video: Weird Car News Suzuki SUV Videos viral video

Five-door forbidden fruit: Suzuki Jimny gets bigger

If you’ve always wanted a Suzuki Jimny, but import laws and its small two-door body style held you back, thereÂ’s some good news. No, you cannot import a new one to the United States. Sorry to burst that bubble. The good news is that Suzuki just announced a five-door Jimny for people needing more space, at least if they live in India. The third-generation Jimny landed in 2018 and has remained a three-door since, making this a significant development for off-road fans and people upset with Suzuki for not selling it in the United States. Maruti Suzuki holds massive market share in India, so itÂ’s not surprising to see the automaker coming out with new Jimny variants. The pint-sized SUV measures more than a foot longer than its three-door counterpart but still carries the modelÂ’s signature upright boxy shape and modest accommodations. A 1.5-liter engine making 105 horsepower comes paired with a five-speed manual or four-speed automatic and four-wheel drive. Though small, the Jimny five-door manages serious off-roading with a 36-degree approach angle, a 50-degree departure angle, and a 24-degree breakover angle. The SUV rides on 15-inch wheels and three-link rigid axle suspension with coil springs. It also features an old-school ladder frame, which helps deliver that impressive off-road ability, but likely impacts on-road comfort. Jimny buyers get a surprising number of niceties, including a 9-inch infotainment display with wireless Apple CarPlay and Android Auto. ThereÂ’s also a rearview camera and a premium stereo option. The top Alpha trim level adds push-button start, cruise control, and a leather-wrapped steering wheel. We donÂ’t have pricing details for the five-door Jimny, but the three-door variant starts at around $24,000 in other markets, such as Mexico. Suzuki will build the Jimny at its facility in Gurugram, India. Orders are open now, with deliveries planned to start in May. The automaker said it would soon expand the five-door to other markets, including Latin America and Australia.