1997 Suzuki Carry on 2040-cars

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Remembering Suzuki of America... in commercials

American Suzuki Motors is leaving us, but as long as the lights are on at YouTube, its commercials will stay behind to remind of the times we shared. We dug up nine commercials - sort of like a Time Life infomercial for an entire brand - and among the starring actors are the X-90 improving the 90s with the help of a Pez dispenser, the Peter Pan-ish Sidekick, Optimus Prime getting his pipes all smoked up over the 1987 Samurai and an XL7 that would have sold in the millions if its commercial were even half true.
We've also included a remarkably oddball eight-minute featurette/commercial about a giant Suzuki Swift. You'll find the retrospective in the videos below. Enjoy.

2016 Suzuki Baleno is the 'ultimate' hatchback [w/video]

Suzuki unveiled its iK-2 concept at this year's Geneva Motor Show to imagine an inexpensive, compact hatchback for the future. Now just a few months later the Japanese brand has brought that shape to production largely unaltered with the Baleno. The company claims that it's trying to create the ultimate small car, and European customers get to find out in spring 2016. The Baleno doesn't break new ground in five-door hatch styling, but it's an unpretentious and handsome take on the traditional two-box look. The front end flows in an arc up to the windshield, and from the A-pillar back, the design sports a chunky, utilitarian shape. The interior looks somewhat staid with a lot of black plastic and cloth, but silver trim mixes up the monotony. Underneath the new look, Suzuki is making some big improvements. The Baleno rides on a new platform with less weight and more rigidity. The powertrain range also includes the brand's latest 1.0-liter turbocharged three-cylinder engine with 110 horsepower and 125 pound-feet, and it can be hooked up to either a five-speed manual or six-speed automatic. There's also a 1.2-liter four-cylinder with 89 hp and 89 lb-ft available with the same five-speed or a CVT. In addition, the mill is offered with as a mild hybrid with an Integrated Starter Generator. Suzuki says this option boosts acceleration at low speeds but doesn't specify how much extra power there is. Check out the company's promo video below to see the Baleno in motion. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. INTRODUCING THE BALENO Sep 15, 2015 When Suzuki set out to create a hatchback like none before, it first established a key guideline—hold back on nothing. The result is the Suzuki Baleno, a harmonious combination of styling that flows, superb performance achieved through ground-breaking technologies, and smart packaging. To create a new, bar-raising hatchback that is fun to drive and engineered to meet today's consumers' needs, Suzuki wanted to take the compact car to the ultimate level. Baleno chief engineer Kunihiko Ito explains: "We set our sights on developing the ideal hatchback, one that makes no compromises, giving it an elegant, sophisticated and grown-up character.

Suzuki iV-4 Concept is a personalized 'ute for everyone but US

It's with some sadness that we present to you the Suzuki iV-4 Concept - there's absolutely no way we'll ever see a production Suzuki based off this conceptual design in the States, despite the fact that the brand has quite a small-SUV heritage on our shores. Of course, we won't be seeing any new Suzuki passenger cars or trucks in the US at all...
For the rest of the world, Suzuki's push with this concept is personalization. According to the automaker, the name is broken down as such: "i" stands for "individuality," "V" for "vehicle," and "4" for "4 wheel-drive." A tad convoluted, perhaps, but we'll roll with it.
As far as its styling, the iV4 doesn't break any new ground for Suzuki, recalling its past and current production models with details that include a clamshell hood and a five-slot grille. Suzuki promises a production variant of this concept, and the "individuality" part will be accomplished through a selection of exterior components, colors and textures, though we're not clear what exactly that means or how it will differ from the accepted practice of ordering a unique car through a dealership.