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Nissan exec Andy Palmer derides Toyobaru coupes as 'midlife crisis' cars

Andy Palmer, Nissan's executive vice president, does not like the Scion FR-S or Subaru BRZ. To us, that's like saying you enjoy barbecuing puppies, but we'll let him slide, because his statements about the Toyobaru twins are much, much more than just idle trash talk.
Speaking to Motor Trend's Nate Martinez, Palmer said, "Do we have any competitors [in the small, rear-drive coupe segment]? Are you talking about the Subaru [BRZ]? It was a car designed for a 50-year-old. It's for a midlife crisis. That's not what we do." Strong words, but what followed was even better.
"Are you coming to the Tokyo Motor Show? You'll see the answer to the midlife crisis. Except it won't be for the midlife crisis." So, if you were wondering whether Nissan is working on a competitor to the Scion FR-S and Subaru BRZ, the answer seems to be a resounding "yes."

Subaru lifts leg at Super Bowl, goes with Puppy Bowl ads instead

There will be many automakers spending millions upon millions of dollars advertising in the Super Bowl next weekend, but Subaru will not be one of them. Instead, the automaker will be catering toward animal - specifically dog - lovers with a set of commercials for the 2014 Subaru Forester that will appear during Puppy Bowl IX on Animal Planet.
The ads all build on Subaru's reputation of being a dog-friendly brand, and its latest "Dog Tested. Dog Approved" campaign will feature four 20-second spots. Of the four, "Tailgate" and "On The Lot" are definitely the most entertaining, while "Let's Talk Financing" and, especially, "Lint Roller" are snoozers.
Scroll down to watch all four spots, and there's also a press release listing other initiatives Subaru is planning to attract dog lovers. If you like dog commercials, you should check out the newest spot from Volkswagen, too.

WA woman wins $90M Powerball, plans to buy Subaru Forester

This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lisa Quam recently hit the Powerball jackpot to win $90 million. Like many folks lucky enough to win, Quam says one of her first stops will be a car dealer for a new set of wheels. Her first thought isn't to choose high luxury with a Bentley Mulsanne or Mercedes-Benz S-Class, though. Nope, she plans to buy herself a Subaru Forester, which is an eminently practical (if predictable) choice for someone residing in Washington state. Hopefully, Quam will decide to spend a few extra bucks for the turbocharged XT trim; she can definitely afford it. For our money, Quam's Subaru isn't nearly as cool of a choice as the guy who decided to buy himself an used Acura NSX from Craigslist with his $448 million Powerball jackpot last year. They're both keeping things modest with their newfound fortunes, though, and that strikes us as a smart move.