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Subaru will cap sales, introduce US-only SUV and PHEV

With Subaru's meteoric growth over the past few years, it seems like the company would double down on the success and expand. However, the Japanese brand has announced that it will take the opposite approach. Rather than continually increasing global deliveries, the automaker will instead cap annual volume to between 1.03 million and 1.1 million units, according to Automotive News. While the strategy will keep Subaru's niche status, the brand's lineup certainly won't stagnate. After abundant rumors, a US-only, seven-seat crossover will eventually be assembled in Indiana, and Impreza production will reportedly move there in 2016. In addition, the company will launch a plug-in hybrid around 2018, but it'll only be sold where necessary to meet zero-emissions requirements. While the Japanese brand is widely known for crossovers and wagons, Subaru isn't forgetting its performance fans, either. Fuji Heavy Industries President Yasuyuki Yoshinaga confirmed yet again that a second-gen BRZ is under development. "We have already agreed with Toyota we will do a full model change. We have not decided when it will be introduced," he said to Automotive News. Subaru has been considering whether to grow for years, but the planning eventually favored maximizing the current factories. For example, Subaru decided not to build a plant in China but has chosen to boost capacity at the line in Lafayette, IN. Yoshinaga sees the strategy as a way to maintain the brand's soul. "Many companies try to be bigger or sell more vehicles. If Subaru does the same thing, we will lose our characteristics," he said to Automotive News. Related Video:

Revisit the charms of the 1978 Subaru Brat

The Subaru Brat is the automotive equivalent of a teenager with a mullet: weird, a little reckless but brimming with enough self-confidence to make it cool.
The Brat came from Subaru's desire to compete in the burgeoning light pickup market of the late-1970s. To get around the so-called Chicken Tax that added a 25 percent tariff on imported pickup trucks, Subaru threw two seats in the bed, which technically allowed it to be classified it as a passenger car. The result was a great, weird combination of a complete lack of safety, with a low price and lots of driving fun.
In the video below, Motor Trend's Johnny Lieberman takes a 1978 Brat through the desert and shows just how much fun a little pickup can be.

Subaru Forester gets facelift for Japan

Subaru will introduce the updated version of the Forester for the Japanese domestic market at the Tokyo Motor Show later this month. The model benefits from a number of upgrades to the styling, interior, and equipment. It remains to be seen which, if any of these improvements will be applied to the version we get here. Most noticeable is the revised front fascia, which has been restyled to give it a "sturdier, more SUV-like appearance" thanks to a new grille, bumper, and headlights. Those lamps incorporate the company's latest EyeSight system with LED high- and low-beams that adapt to provide the optimal level of illumination according to traffic conditions. The suite of safety systems also includes lane-assist, pre-collision brake assist, blind-spot monitor, adaptive cruise control, and more. Around back the taillights have been redone as well, along with new 17- and 18-inch wheels and new body color options. Other features of the revised Forester include a new instrument panel with silver and piano-black accents, a color LCD display, and more. While mechanical changes remain limited, Subaru says it has optimized the suspension, steering, and transmission for better response. Turbocharged models also get active torque vectoring, and improved insulation promises lower NVH levels across the board. Subaru Upgrades Forester in Japan — New Safety Features include EyeSight (Ver. 3) and New Headlight Advancements — Tokyo, October 6, 2015 – Fuji Heavy Industries Ltd. (FHI), the manufacturer of Subaru automobiles, today announced an upgraded edition of the Subaru Forester in Japan. The model will be exhibited on October 28 at the Tokyo Motor Show 2015 Press Day. The Forester has always been noted for the high degree of performance balance as an SUV. The latest upgrade advances this performance especially in the areas of design, driving enjoyment, and the utility and comfort expected of an SUV. Furthermore, the Forester's safety performance, already among the world's highest, has been bolstered by adopting the new EyeSight*1, an Advanced Safety Package*2 incorporating newly developed Adaptive Driving Beam headlights, and Subaru's first LED high & low beam lights and Steering Responsive Headlights. This comprehensive upgrade in vehicle performance has raised the Forester to a new level, as a product that will brighten the lives of more customers than ever.