2010 Subaru Impreza Wrx Sti 6 Speed Manual Fl on 2040-cars

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Subaru mulling three-row utility, upscale versions of existing models

Subaru was one of few automakers whose sales actually picked up during the recent recession. But now that auto sales are back on track (and expected to hit pre-recession numbers this year), Subaru is trying to come up with new products to fill voids in its current lineup. Wards Auto had a chance to talk to Subaru's director-product manager Ken Lin, who indicated that the automaker is planning to introduce new models this year that will help it attract new buyers without alienating current ones.
The biggest void, of course, is a competitive three-row crossover, a role the Tribeca does not fill in one a very popular segment. Lin said that while there's no current plan to kill off the Tribeca, Subaru is looking at creating a larger three-row CUV with more interior space. In addition to to something big, Subaru is getting ready to bring its customers more luxury with new touring models, but does not anticipate going toe-to-toe with Mercedes-Benz or BMW.
By the end of this year, Subaru will be introducing a new hybrid model, although we don't yet know on which model it will be based. What we do seem to know is that the car will get its power from a nickel metal hydride battery rather than a more modern lithium-ion pack for the sake of simplicity. Finally, Lin mentioned a new product being brought into the sports car segment, but while the article takes this as a hint toward a possible BRZ Turbo, it could also be a reference to the next generation of the WRX and WRX STI.

Subaru WRX STI gets all gymkhana slidey in new European ad

A good partner makes sacrifices for a significant other. They aren't always fun, but sometimes chores have to be done. Subaru's European ad for its new WRX STI clearly understands that dynamic, as it shows what to what lengths a guy is willing to go in order to get his lady some bread in time for breakfast. Of course, running errands in a turbocharged, all-wheel-drive sports sedan down picturesque roads is hardly drudgery.
The wordless ad for the WRX STI says everything you could ever want to know about the winged blue Subaru. It expertly mixes some fantastic gravel rally footage with just a bit of inspiration from Ken Block's Gymkhana videos, as well. The automaker makes the right choice of actually letting the audience hear the growly exhaust and squealing tires over the music, too.
If this was your daily route to the bakery, you'd probably be prepared for a round of the World Rally Championship within a couple of months. Scroll down to watch the Subaru ad about a very polite WRX STI owner making sure breakfast is on the table.

Junkyard Gem: 1984 Subaru GL 4WD Wagon, Colorado Stereotypes Edition

I live in Denver, which means my local junkyards are well-stocked with used-up Subarus. These days, that means mostly Outbacks from the 1995-2005 period, but sufficient 1970s and 1980s Subarus remain in service that they show up from time to time. Here, in a Denver self-service yard, is a second-generation Leone wagon, from the era when this car was called just "the Subaru" in the American market. It appears that this car's final owner named it The Little D. Right next to the rag being used as a gas cap, a Yoda-ized Steal Your Face skull. This sticker from Incredible Extracts is easy to find in and on the cars in Denver-area wrecking yards. Someone made a pretty good Hunter S. Thompson stencil for the right-hand rear side glass. Neither of the two other members of the Male Hipster Holy Trinity (Kerouac and Bukowski) are to be found here, but then those two didn't live in Colorado. Anonymous is everywhere, even the junkyard. In 1984, the GL was the top trim level of the Subaru wagon, and the MSRP on this car was $8,168. That's about 19 grand in 2017 dollars. The going rate for a hooptie '84 GL wagon in 2017 is about $250. This car has manually-actuated four-wheel-drive, rather than the center-differential-equipped all-wheel-drive you'll get with your 21st-century Subaru. This meant that drivers were supposed to use front-wheel-drive on dry asphalt and four-wheel-drive on snow or dirt, but many didn't understand the concept and tore up their tires and/or powertrains by running 4WD at all times. These cars would get you to the slopes every time, and they'd do it cheaply enough for you to afford your preferred intoxicants once you got there. This car's 34 years on the road are done, but many of its kind remain. Related video: