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Subaru Ascent three-row SUV set for 2018 launch

Subaru revealed a three-row SUV concept Wednesday at the New York Auto Show in a surprise move that signals its return to the large utility segment in 2018. Called the Ascent concept, the show car had a turbocharged boxer 2.4-liter four-cylinder engine and will be revealed in production trim next fall at the Los Angeles Auto Show. The Ascent will be built in Lafayette, Ind., and is exclusive to the North American market. It will have room for up to eight passengers, offer all-wheel drive, and will be based on a modified version of Subaru's latest global platform. A hybrid is possible on those underpinnings, but a Subaru spokesman wouldn't comment on that prospect. Subaru has not had a three-row ute since the Tribeca was killed off in 2014. View 17 Photos With Volkswagen adding the Atlas and existing SUV makers like Ford, Chevrolet, Toyota, Honda, and others all putting greater emphasis on the large utility segment, Subaru felt compelled to respond. The company also expects the Millennial generation to make up a significant portion of Ascent buyers. "This is a product that allows that generation that grew up liking Subaru to stay with us," Subaru of America president Tom Doll said at the show. The Ascent concept's styling cues have evolved from the previous Visiv-7 concept and offer a better look at what the production model will look like. The Ascent concept measures 198.8 inches long, 78.3 inches wide and 72.4 inches tall. The wheelbase is 117 inches - signaling Subaru is serious about competing with large SUV producers. Subaru is spending $140 million and adding more 1,200 jobs at Lafayette to support the Ascent and bolster its US manufacturing footprint. Related Video:

Porsche 911 Turbo and Nissan GT-R Nismo star in World's Greatest Drag Race 4

We love Motor Trend's annual World's Greatest Drag Race video. Now back for its fourth appearance, the idea of lining some of the world's fastest cars up for a ten-wide, straight-line, full-throttle run is, well... it's pretty freaking badass.
The lineup this year boasts some impressively fast cars to be sure. The group of ten includes the following darlings: Alfa Romeo 4C, BMW i8, BMW M4, Chevrolet Camaro Z/28, Ford Fiesta ST, Jaguar F-Type R Coupe, Nissan GT-R Nismo, Porsche 911 Turbo S, Subaru WRX STI and, last but not least, the Volkswagen GTI. Give us any one of those for the weekend, and we're happy to take the keys.
It must be said though, that for a publication that draws as much water as Motor Trend does, there are some big cars that we might expect to be here instead. The Lamborghini Huracán or Ferrari 458 Speciale would have added some exotic flare to the list, and the omissions of the Chevy Corvette Stingray (for the second year in a row) and the Dodge Challenger Hellcat are real head-scratchers.

Should Subaru stay niche or go mainstream? [w/poll]

Out of all the automakers doing business in the US, Subaru is the one that has carved out the most interesting niche for itself in the minds and lifestyles of buyers. Outdoorsy types, dog lovers and active families alike flock to Subaru's rugged nature and all-wheel-drive utility - and they're fiercely loyal, which is probably why Subaru has become a success story.
But Subaru is still a relatively small player in the US market, and with recent profits surging, parent company Fuji Heavy Industries is facing a dilemma: continue on with the successful niche market Subaru has carved out for itself, or attempt to go mainstream and give big players like Nissan and Toyota a run for their money. According to Carscoop, Japan Times and Bloomberg News are reporting that Fuji Heavy is beginning discussions this month to determine which direction Subaru will take.