1996 Subaru Svx Lsi Coupe 2-door 3.3l on 2040-cars

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Subaru sells 2 millionth Outback in U.S.

Subaru just sold its 2 millionth Outback in the U.S. The Outback is Subaru's most popular vehicle, and the brand's sales growth in recent years means it took far less time to reach the 2 million mark as it did to sell the first million (from 1995 to 2011). Currently in its fifth generation, the Outback is built in Lafayette, Ind., and the 2 millionth example was sold at Subaru Pacific in Hawthorne, Calif. Andrew Simpson is the new owner (that's him in the center in the photo below), and a host of Subaru's top executives were there to close the deal and to give Simpson a few gifts the buyer of Outback No. 1,999,999 apparently didn't get. Best of all, there was a charitable donation to the Grades of Green program on his behalf from the automaker's environmental philanthropy arm, Subaru Loves the Earth. The second millionth Outback is worth a look back 24 years down the long rutted trail it has traveled, with bragging rights over SUVs strewn along the way. It all started in 1995, with "Crocodile Dundee" Paul Hogan offering "a ripper deal": This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Hogan did Outback commercials for years. But this may be the first instance of dogs as Subaru pitchmen: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Here's a pretty great extended commercial with Daniel Tosh, "proud Subaru owner." For once he's not kidding. He even held a contest on "Tosh 2.0" to give his 2011 Outback away to a viewer: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This one is wrapped in a Snuggie: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. In recent years, in the "Love, it's what makes a Subaru a Subaru" era, there has been a focus on the Outback's reputation for safety. This ad pulls a heartstring: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. And finally, a toast from the Barkleys (in "two completely different voices"), to you, Subaru Outback, and your many loyal customers, including the 2 millionth: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Junkyard Gem: 1996 Subaru SVX LSi

Even as Subaru nailed down its position as the world's top maker of sensible all-wheel-drive cars, the company was willing to take a chance with a big, expensive sporty car with science-fiction looks. That car was the SVX, built for the 1992 through 1996 model years. Here's a final-model-year SVX, spotted in a Denver-area self-service wrecking yard. Because I live in Colorado, where just about everyone— myself included— owns at least one Subaru, discarded SVXs aren't so rare in my local wrecking yards. Before today's car, I have photographed this '92, this '93, this '95, and this '96. Unlike their XT and XT6 predecessors, the SVX had no manual transmission option; its big 3.3-liter boxer six engine made too much power for the three-pedal hardware Subaru had on hand. Those four-speed automatics were quite failure-prone, but this car's career was cut short by an ordinary wreck and not a bad slushbox. Subaru didn't make another engine this big until more than a decade later, with the 3.6 in the Tribeca. In 1996, this naturally-aspirated H6 was rated at 230 horsepower. Front-wheel-drive SVXs were available for a few years in the United States, but all of the '96s had all-wheel-drive. With all the horror stories about the transmission failures in these cars, 151,311 miles counts as an impressive mileage figure on an SVX. This car's owner or owners took good care of it. Well-cared-for older cars in wrecking yards often have the original owner's manual inside. Sometimes they even have the original window sticker stashed in the glovebox. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The Alcyone SVX (as it was known in its Japanese homeland) featured this dreamlike TV commercial featuring a cover of Hedy West's 500 Miles. Featured Gallery Junked 1996 Subaru SVX View 19 Photos Auto News Subaru Coupe Luxury Performance Classics subaru svx

How Subaru saved itself by marketing to the gay community

Almost everyone who's in the car community, and even people that aren't, have probably heard the stereotype that lesbians drive Subarus. What you may not realize is that stereotype was fostered by Subaru, and it helped make the company relevant again in the '90s. This is the story told by NPR's Planet Money podcast. Apparently, as the company was trying to figure out who was buying its cars, the marketing folks discovered that gay and lesbian people were a large segment – along with all those outdoorsy types. The discovery led to subtle advertising directed specifically at what we now refer to as the LGBT community, which in turn led to more sales to gay and lesbian consumers. There were other components to Subaru's sales strategy in the '90s, but this particular campaign was an important part and quite successful. Thanks to that success, today we still have Subaru around building reliable, all-wheel-drive transportation, as well as rally-inspired sport compacts. There are of course many more details, but we don't want to spoil them for you. For the whole story, you need to head over to the Planet Money site and listen in. Related Video: News Source: NPR / Planet MoneyImage Credit: Copyright 2016 Drew Phillips / AOL Marketing/Advertising Read This Subaru lgbt