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Subaru ups US sales projections to 500k units
Wed, 10 Sep 2014Subaru is going absolutely gangbusters so far in 2014, with growing year-over-year sales every month this year adding to the streak of 33 consecutive months. The prognosis is so positive that the Japanese brand is revising its 2014 forecast to 500,000 vehicles or more, from a previous estimated 460,000. If it reaches the goal, it would be the first time that the automaker hit the half-million mark here.
Subaru has been growing steadily in the US for a while now. Annual sales have increased for the past five consecutive years with 2014 not indicating for that to change. For August alone, the company moved 50,246 vehicles, up 22.37 percent year-over-year, and the business proclaimed it as the best month in its history.
According to Subaru, it believes that the growth for the last two years has been fueled by the latest Forester and XV Crosstrek last year and the new Legacy and Outback this year. "The market is telling us that we are delivering products that consumers want at the right prices," said Thomas J. Doll, president and chief operating officer at Subaru of America. Scroll down to read the company's full announcement.
Which is quicker in the standing mile, a Subaru WRX STI or a Porsche Cayman?
Thu, 26 Jun 2014The 2015 Subaru WRX STI and 2014 Porsche Cayman are both saddled with unfair reputations. The STI with its huge wing and gold wheels has the title of the ultimate boy-racer. On the other hand, Porsche brand snobs look down on he base Cayman as just a wannabe 911. In reality, they are both pretty fantastic performance cars. But what would happen if the two of them lined up at a stoplight, and maybe the guy in the suit in the Cayman started throwing some revs at the young man in the STI? Automobile decided to find out in a recent video pitting the two stereotyped hot rods against each other in a standing-mile drag race.
In terms of raw numbers, they are surprisingly close. Both use flat engines and six-speed manual transmissions here, but the Subaru has more power and torque. However, the Porsche makes up for it with 300 pounds less weight. Neither should have a problem with traction either thanks to the STI's sophisticated all-wheel-drive setup, and the Cayman's mid-engine, rear-wheel-drive layout.
The comparable specs certainly show themselves in the real world for the race. We're not going to give away the winner here because it's too exciting, but let's just say the finish is very, very close. Scroll down to watch both of them shrug off their stereotypes and show off their real performance.
Cosworth teases upgrades for Subaru BRZ
Mon, 19 May 2014Subaru may or may not produce an STI version of the BRZ. Things seem to go back and forth on the subject. But Subaru Tecnica International isn't the only company with a history of tuning Subies. So does Cosworth, and now the British racing firm appears to be turning its attention to the BRZ and its Toyota- and Scion-badged siblings.
For those unacquainted, Cosworth is more than your average tuning company. It's a racing firm first and foremost, having made F1 engines under its own name as well as Ford's (chief among them the all-conquering DFV 3.0-liter V8 of 1960s and 70s fame), not to mention engines for Indy, rally and even high-performance, road-going versions of the Ford Sierra, Chevy Vega and Mercedes 190E. The list goes on and on, but you get the point.
Now withdrawing from Formula One, Cosworth is focusing its attention on tuning road cars again with the launch of the Cosworth Power Package line, the first of which will focus on the Toyota GT86 (aka Scion FR-S) and Subaru BRZ. We don't know just yet what will be included in the packaged dubbed FA-20, but from the video teaser below, it seems there'll be upgrades to the exhaust, suspension, aero and - if we're lucky - maybe a super- or turbocharger for the 2.0-liter flat-four engine. We'll have to wait and see, but we get the feeling that with Cosworth on the job, it'll be worth the wait. Check out the minute-long video below in the meantime.