2007 Subaru Impreza 2.5i Sedan 4-door 2.5l on 2040-cars

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Subaru PHEV possible next year, pure EV in 2021

Despite what its larger competitors are doing, Subaru has avoided the draw to create its own electric vehicle. Tighter emissions regulations around the globe, though, have the company reconsidering its options. The company is pouring a record amount of money into research and development, according to a report from Bloomberg, and that includes EV technology. Also, Subaru could introduce a plug-in hybrid as early as next year, and an all-electric vehicle by 2021. Subaru CEO Yasuyuki Yoshinaga tells Bloomberg that the company doesn't need a dedicated platform for battery-powered cars, and will likely put plugs into existing models. This way, the automaker doesn't have to partner with another company beyond finding a supplier for the motor and battery, and can extract the full value out of its current nameplates. A previous report suggests that Subaru would electrify the Outback or the Forester, but Yoshinaga doesn't confirm this in his interview with Bloomberg. Instead he uses a model that recently ditched its hybrid version in a hypothetical example: "If there's already an attractive Subaru model, for example the XV crossover, and if a customer in Beijing wants one but is only allowed to buy an electric vehicle, if there's no electric version then he can't buy it. Providing the choice of an EV means the customer can still desire the same Subaru." As for sourcing the battery, Yoshinaga says that a decision would have to come in about a year, and Panasonic and Samsung are possibilities. In addition to EVs, Subaru will use some of its $1.2 billion in funds set aside for R&D for the year ending in March, 2018 on driver assist technology, autonomous driving, and connected vehicles. Related Video:

2017 Subaru BRZ First Drive

When the Subaru BRZ debuted in 2012, it was heralded as a return to the traditional Japanese sport coupe formula – a compact, lightweight, rear-wheel-drive runabout that hearkened back to greats like the original Toyota Celica, Mazda's RX-3, and the Nissan 240SX. Japan is covered in mountains, and that's where its enthusiasts honed their hooning. Cars that emphasize handling, not horsepower, make the most sense there. Now, five years on, Subaru is using the model's first facelift to further differentiate it from its Toyota cousin. The BRZ is Subaru's ultimate vision of a sophisticated driver's car, more string-backed gloves than flat-brimmed hat. To prove the point, Subaru invited us to drive the refreshed 2017 specimen, along with 2016 models for comparison, at Japan's legendary Fuji Speedway. The BRZ's revised styling makes the distinction painfully clear right off the bat. It now sports a squarer jawline, with a chin described by senior designer Yuki Kumono as aircraft-inspired. LED DRLs are embedded in the new headlamps, moved up from the space they once shared with fog lights. A side note for Subaru fans: The C-shaped DRLs are called "hawkeyes" internally, which is sure to cause confusion among Subarists who have already given that name to the 2006–07 Impreza WRX and STI. Freshened taillights and a reshaped spoiler update the badonk, and the Subie has new fender inserts. Styling is of course a subjective matter, but anyone who says the sea-creature maw of the post-Scion 2017 Toyota 86 is better looking is clearly wrong. Ultimately, though, the question on everybody's minds is, "Does the BRZ have any more danged power?" The answer to that is yes, technically, but only on certain cars. The 2.0-liter boxer four makes five more horsepower and five more pound-feet of torque only on manual-transmission cars. That brings the totals to 205 hp and 156 lb-ft. Cries for a turbocharger have gone stubbornly unanswered. In typical Japanese fashion, it's not the numbers that matter. Subaru has focused instead on the overall driving feel, that elusive metric that can't be expressed on a spec sheet or through the frothing internet comments of armchair racers. Subaru's engineers, some of whom are trained as the company's expert test drivers, have toiled away at a host of improvements for the base Premium trim, the upper Limited grade, and a new Performance Package that's available on top of the latter.

Poor sales prompt Subaru to kill the Crosstrek Hybrid

The Subaru XV Crosstrek is a major hit. It's high off the ground, offers enough seating for five, and has Subaru's iconic all-wheel-drive system, which is exactly what modern consumers want. As we pointed out last year, Subaru posted impressive sales figures thanks to its crossover lineup, which includes the Forester, Outback, and XV Crosstrek. It turns out, though, that Subaru owners aren't interested in the hybrid variant of the crossover, as Subaru plans to axe the XV Crosstrek Hybrid, reports Cars Direct. The discontinuation of the XV Crosstrek Hybrid is due to the crossover's poor sales figures, claims Cars Direct. Subaru introduced its first-ever production hybrid, the XV Crosstrek Hybrid, in 2013 and after just three years the vehicle is being killed. As we pointed out in our review of the vehicle, the hybrid's larger price tag and marginally better fuel economy made it a tough choice over the non-hybrid models. The XV Crosstrek Hybrid starts – sorry, started – at $27,245, while the base 2.0i model has - had - a price tag of $22,445. That's $4,800 more for a vehicle that gets seven mpg better in the city and only three mpg more on the highway at 30 mpg city and 34 mpg highway. We reached out to Subaru for a comment, but haven't heard back yet. We'll update the story when we hear back from the automaker. Related Video: Featured Gallery 2014 Subaru XV Crosstrek Hybrid: First Drive View 53 Photos News Source: Cars DirectImage Credit: Copyright 2016 Jonathon Ramsey Green Plants/Manufacturing Subaru Crossover Hatchback subaru xv crosstrek subaru hybrid discontinued subaru xv crosstrek hybrid