1996 Subaru Impeza L All Wheel Drive on 2040-cars

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Subaru's latest infotainment update is for birdwatchers (and the rest of us)

Subaru definitely knows its audience, as evidenced by its dog-centric commercials and charitable contributions. So we weren't shocked to learn that its latest infotainment upgrade allows drivers to better track bird sightings from behind the wheel, but we are a bit curious. The eBird integration is one of eight new cloud-based apps being added to the Starlink infotainment system for 2017. Subaru drivers can use the infotainment system to display info from the Cornell Lab of Ornithology through eBird, info on sightings and an interactive coach to help get to where the birds are. (There's a cloud-based joke in there somewhere.) Most of the other new apps involve location tracking or proximity to some degree as well, including Yelp (to find food and business reviews), Glympse (which lets you share your location with friends), Best Parking (to find somewhere to put your car), RightTrack (a product from Liberty Mutual to track drivers for insurance discounts), eventseeker (which steers you toward local happenings), and Magellan NAVI (a cloud-based navigation system). There's also a digital version of the car's owner's manual available in the Quick Guide app. All are free to use, with the exception of the Magellan app, which is included free with the 2017 Impreza for three years. That car's infotainment system comes with Android Auto and Apple CarPlay capability, so unless you really prefer the Magellan interface, it's probably best to stick with whatever's on your phone. The new Starlink apps are available on 2017 Imprezas as well as 2016 and 2017 BRZ models, and they'll show up on other Subaru models soon. The functionality requires an iOS or Android phone running Subaru's Starlink app and paired with the vehicle to provide the data connection. Put it all together and you can find some birds, get a parking spot nearby, let your friends know where you've gone off to, grab a bite to eat nearby (not poultry, of course), attend a local event, then hop back in the car and figure out how to tune the radio and find your way home, all the while lowering your insurance payment. Isn't the connected world wonderful? Related Video:

Hi-po Toyota GT86 to get KERS?

We happen to like the Toyota GT86 - and, it of course goes without saying that the same applies to the Subaru BRZ and Scion FR-S, as well - just the way it is. Yes, that includes the standard 2.0-liter four-cylinder boxer engine and its 200 horsepower at 7,000 rpm.
That said, a little extra power never hurt anybody, right?
The most obvious way to add some punch to the GT86 would be with a turbocharger, and that has indeed long been rumored for an STI version of the BRZ. Will Toyota follow suit? According to Top Gear, the answer is no. Says GT86 chief engineer Tetsuya Tada, "I think 300bhp with a turbo and 200g/km of CO2 would be tasteless in this day and age. And a turbo would mean the loss of the GT86's uniqueness." Perhaps a bit harsh, but there you go.

Auto Show Notebook: Legendary Continental name inspired Lincoln's designers

What's in a name? A lot for the Continental concept, and it gave Lincoln designers a sense of purpose as they styled the brand's upcoming flagship sedan. "The moment that we told them, it was amazing," Lincoln president Kumar Galhotra said. "They totally got it." "It" is cutting-edge technology wrapped in stately, large-sedan design. It's a nod to Lincoln's storied past, but a signpost for where the brand is heading. Though the Continental name dates to the late 1930s, Lincoln designers avoided making the concept overtly retro. "You can't let it pull yourself back too far in history, but you've got to design a car that lives up to the name," Galhotra said. Speaking to Autoblog on the floor of the New York Auto Show where the Continental formally debuted Wednesday, the Lincoln president reiterated that the car is on track to launch in 2016. It will compete against the Audi A6, Lexus GS, BMW 5 Series and other large luxury sedans. After its debut, the concept in New York will fly to China – another critical market for Lincoln – for display there. It will be replaced in New York by a prototype without an interior. The Continental is the latest high profile play by Lincoln to raise its image with consumers, who have either ignored or forgotten about it amid steep competition in the luxury sector from German and Japanese brands and a potentially resilient Cadillac. Lincoln sales are essentially flat compared with 2014 through the first quarter of this year, with total volume of 21,478 units. The middling start to 2015 comes on the heels of nearly 16-percent sales growth last year spurred by the launch of the MKC and the prominent signing of Matthew McConaughey to star in Lincoln advertisements. Other News, Notes & Quotes Speaking of names, Chevrolet did its homework before deciding to proceed with "Malibu" for its new generation of midsize cars. "We went out and researched it," said Alan Batey, president of General Motors North America. "People actually like the name 'Malibu,'" he said. Admittedly, the current Malibu has struggled in the marketplace against entrenched competitors, Batey said, but he's optimistic its awareness and historical value are assets to the dramatically redesigned sedan."The name's strong," he said. Meanwhile, in other Chevy news, the brand kicked off a new marketing campaign, "Real People, Not Actors" Wednesday. It will show consumers interacting with Chevys and their spontaneous reactions to the vehicles.