2018 Subaru Forester Premium Black Edition Awd Original Owner on 2040-cars

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Buy a Toyota GT86 and your wife will hate you

Marketing can be a very strange business. Convincing a man or woman (or child, really) that they absolutely cannot live without the latest, greatest new bit of technology oftentimes takes a unique approach. In the "online film promoting the Toyota GT86" you'll see below, created by agency Happiness Brussels, men are reverse-psychologied into thinking a new sports coupe will make them more masculine by getting their loved ones to hate them. Or something like that. We think.
In any case, we suggest you watch the video below to see how much fun men can have with a GT86 - or Scion FR-S or Subaru BRZ, presumably - at the expense of their significant others. Fair warning: There's a potential Not Safe For Work moment in the ad: beware of a brief male butt shot about 44 seconds in.
Marketing. Gotta love it. Unless you're married to a man. Or something like that. We think. Whatever, just watch.

Subaru Levorg Concept has us dreaming about a WRX wagon

We're not sure what got in the water supply of Subaru's Tokyo Motor Show team, but we like the results. After checking out the Cross Sport Design Concept, which we would love to see as a BRZ shooting brake, Subaru took the wraps off its Levorg Concept. Naming convention aside, the idea of a sport-tuned wagon with a boxer engine is music to our ears.
The design language fits in with recent Subaru products, and the Levorg's face is very similar to the 2015 WRX that was just unveiled across the Pacific Ocean at the LA Auto Show. In terms of its size, though, this concept is roughly the same as the current Outback, only it sits about five inches lower. Power comes from either of a pair of boxer engines: a fuel-efficient 1.6-liter or a 296-horsepower, 2.0-liter. Both engines would be paired to Subaru's Symmetrical all-wheel-drive system.
Subaru says that the Levorg is a thinly veiled version of the production sports tourer that will go on sale (likely in Japan and/or Europe) next spring. Could this mean we could soon see a sporty Legacy wagon in the US? We can only hope. More details about the Levorg are posted in the press release found below.

Subaru revisits 1998 Impreza 22B STI

It was 1998 when Subaru made some crucial changes to its World Rally Championship Impreza, such as increasing the displacement of the turbocharged flat-four-cylinder engine from 2.0 to 2.2 liters and fitting wide fender flares. Subaru won the WRC manufacturer championship with the car that year, and it also was the year of the automaker's 40th anniversary. To celebrate the milestone, the company came out with this limited-edition, road-going Impreza, the hallowed 22B STI, which looked nearly identical to the rally car.
Only 424 22Bs were built, and most of them stayed in Japan. But Dominick Infante, national manager of product communications at Subaru of America, was able to secure a drive in one of the only two 22Bs in the US. He details the car's history and some of the design and engineering cues that made the Impreza STI so popular both in motorsport and on the street, but we were caught up listening to the exhaust and admiring the timeless blue-and-gold paint. You should too, so head below to watch the video.