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Subaru is America's third most off-roaded brand

When you think of iconic off-road brands, where does Subaru fall on your radar? Somewhere in the middle? Perhaps near the bottom? Don't worry, you're not alone. Until recently spending some time in Bend, OR, where we drove the all-new 2015 Subaru Outback, we never really pegged the Japanese automaker to be a highly lauded brand among off-road enthusiasts, despite many of the company's products actually being quite capable when the going gets rough.
But the data says we're wrong. According to a 2013 J.D. Power study, Subaru vehicles have some of the highest use off road compared to other brands - of course "off road" here just means anything not on a paved road, so even gravel trails and tame two-tracks count in these statistics. Nearly 29.5 percent of its cars are used on trails and dirt roads, with only the Ram and Jeep brands besting that statistic, at 30.2 and 31.0 percent, respectively. Said another way, Subaru sold 424,683 vehicles in the US in 2013, meaning that some 125,281 saw off-road use. Mainstream brands like GMC, Ford and Chevrolet all trail Subaru, and even Land Rover comes in at less than 20 percent.
Some 34.7 percent of Outbacks are taken off paved roads, according to J.D. Power data.

Cosworth teases upgrades for Subaru BRZ

Subaru may or may not produce an STI version of the BRZ. Things seem to go back and forth on the subject. But Subaru Tecnica International isn't the only company with a history of tuning Subies. So does Cosworth, and now the British racing firm appears to be turning its attention to the BRZ and its Toyota- and Scion-badged siblings.
For those unacquainted, Cosworth is more than your average tuning company. It's a racing firm first and foremost, having made F1 engines under its own name as well as Ford's (chief among them the all-conquering DFV 3.0-liter V8 of 1960s and 70s fame), not to mention engines for Indy, rally and even high-performance, road-going versions of the Ford Sierra, Chevy Vega and Mercedes 190E. The list goes on and on, but you get the point.
Now withdrawing from Formula One, Cosworth is focusing its attention on tuning road cars again with the launch of the Cosworth Power Package line, the first of which will focus on the Toyota GT86 (aka Scion FR-S) and Subaru BRZ. We don't know just yet what will be included in the packaged dubbed FA-20, but from the video teaser below, it seems there'll be upgrades to the exhaust, suspension, aero and - if we're lucky - maybe a super- or turbocharger for the 2.0-liter flat-four engine. We'll have to wait and see, but we get the feeling that with Cosworth on the job, it'll be worth the wait. Check out the minute-long video below in the meantime.

Subaru Viziv is a diesel hybrid crossover we could learn to love

With the 2013 XV Crosstrek, Subaru reaffirmed its interest in niche crossovers, and early signs are that it's selling well, so will parent Fuji Heavy Industries green-light another one? That's the question begged by the new Viziv concept just unveiled here at the Geneva Motor Show.
Of course, this is a pure showcar, and the four-seat crossover coupe's drivetrain is suitably next-generation as well. The plug-in hybrid drivetrain system features a 2.0-liter diesel boxer engine mated to a CVT, and a pair of electric motors drive the rear wheels for a through-the-road all-wheel-drive system. By going with motor-driven rear axles, Subaru says it has been able to provide larger rear-seat footwell and lower load floor. More excitingly, Subaru says its control systems allow for side-to-side torque vectoring for improved handling, and the system actually apportions more power to the rear wheels when the Viziv takes a corner.
In typical concept car fashion, the Viziv features flashy butterfly doors that provide access to both the front and rear seats, along with oversized 20-inch wheels and cutting-edge lighting. We like the Viziv's overall design direction - it looks more organic and all-of-a-piece than we're used to seeing from the Japanese automaker.