2015 Smart Fortwo Passion Coupe on 2040-cars

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Car2go turns your smartphone into carsharing key with Mobile Access

For all the smarts in the Smart cars used in Car2go, the cars haven't been smart enough to talk to users' smart phones. At least, not in the way you might want them to talk to each other. Until now, Car2go users have had to carry a special card with them to gain access to the broad network of carsharing vehicles. Now, you can get in and drive using your phone and the Car2go app. Previously, the app would let you find a Car2go vehicle, but an update to allow Mobile Access. As long as you can update your app to version 2.0 (on iOS or Android), you can now use your phone to find, reserve and unlock a Car2go to start your trip and then lock up and end your trip when you're done. The standard card still works, as well. The slick new feature works on all 12,500 Car2go vehicles in North America. The service was also recently updated with Regional Access to allow any user in North America to use a Car2go in any other North American city. When the European fleet gets integrated, we'll be even more excited. Read more below. With your phone replacing the card, Car2go has gotten a lot easier to use. I've certainly missed out on drives when I've forgotten my cars. With one less thing to carry, I've got one more reason to share a car. CAR2GO OFFERS MOBILE ACCESS TO ITS GLOBAL FLEET Members Will Now Be Able to Begin car2go Trips with their Smartphone Free Membership and Drive Time For a Limited Time AUSTIN, TX (November 24th, 2014) -- car2go North America LLC, the largest, fastest-growing global carsharing company, announced today the launch of Mobile Access, an upgraded app feature that allows members to not only search for and reserve a car2go vehicle, but begin their car2go trip via their smartphones. Beginning today, Mobile Access will serve as an alternative to the company's member card, which was, until now, the only way to access a car2go vehicle and end a ride. "At car2go, we are focused on improving our service and providing the best experience for our members with their feedback," said Paul DeLong, CMO of car2go North America. "With the addition of Mobile Access, we're making it easier for our members to get in a car2go. Having options are everything – now, our members won't have to carry their membership card – they'll be able to drive in no time." Mobile Access works similarly to the member card, allowing members to unlock a car2go and start their trip. Members can also continue to use their member card if they prefer.

Smart updating EV, cabrio models for the Fortwo

For Smart, the future is now, or at least this fall. That's when the next-generation versions of Daimler's Smart line of compact vehicles, which were unveiled earlier this month, reach European showrooms, Automotive News says. They might be the first of a broader range that would follow them to stores shortly thereafter. The two-seat Smart Fortwo and the four-seat Forfour will start European sales in November, and the word is that a convertible model and a battery-electric version will follow. We don't know when the next-gen Fortwo will reach the US but that Forfour is unlikely to ever be sold stateside. A broader vehicle line from Smart may be necessary for the badge's longer-term survival. The company has registered the term "Formore," indicating the possibility of an extra-long version of the Forfour that would be earmarked for the US and China. The Forfour may get a convertible version (it already has a fabric roof), while another, sportier roadster-type model could also be developed, Australia's Motoring.com says, citing an interview with Smart's design director Kai Sieber. Earlier this month, Smart unveiled the look of the 2016 Fortwo and Forfour, whose powertrains range from 60 to 90 horsepower. A bit more aggressive looking the new Smarts will keep their colorful options with as many as 40 mix-and-match exterior color schemes.

New Smart ForFour ad is f**king great [NSFW]

Perhaps we're just easily amused, but this new advertisement from Smart is hilarious, if only for its sheer chutzpah. It plays on the innate ability of small children to repeat just about everything they hear, both good and bad. The 45-second spot was put together by BBDO Berlin for Smart, and emphasizes that tiny city cars, like the new ForFour, are a lot easier to deal with than hulking SUVs. And it does so in the most amusing way possible. The first 30 seconds are mainly toddlers cursing like the proverbial sailor, dropping F-bombs and several less vulgar expressions. There's even a kid waving his tiny middle finger. Towards the end of the clip, the ad's point is made. Check out the video up top, and do keep in mind, aside from a short stretch, the entire video is uncensored. If your workplace discourages foul language, you'll probably want to wait until you get home to watch this.