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Scion iA and iM rolled into Yaris and Corolla lineups for 2017
Thu, Mar 17 2016The Scion brand may be going away, but most of its cars (sorry, tC) are living on. We'll see the 2017 Toyota 86 (nee Scion FR-S) at the New York Auto Show next week, and the automaker already confirmed that the Scion iA and iM will be rebadged as Toyotas. But instead of standing on their own, the former Scions will be rolled into existing model lines. "Yaris iA" and "Corolla iM" will be the official names of the cars, effective for 2017. It's a smart move, paring the relatively new Scion nameplates with well-known, existing Toyota monikers. Scion spokeswoman Nancy Hubbell tells Autoblog that the iA already exists as the Yaris in the Canadian and Mexican markets, so "that connection was already there." Plus, it's better for marketing. The combination of the two vehicles all under the Yaris nameplate means Toyota can focus its advertising dollars on one vehicle line, simply saying that you can now have the Yaris as a four-door sedan or a five-door hatchback. "The same goes with Corolla," Hubbell explains. She says the existing Toyota sedan and the Scion iM "paired really well," and again, it means Toyota can advertise the Corolla as having two body styles moving forward. There are benefits from a sales perspective, too. Never mind that Scion division sales were already included in Toyota's overall numbers – calling the new cars Yaris iA and Corolla iM means the company won't have to report these cars individual sales separately. It's like when Toyota made the Matrix – its technical name was Corolla Matrix, so its individual sales didn't have to be broken out. That means an extra boost in overall numbers for the Yaris and Corolla, even if the cars would have been reported under Toyota's numbers had they kept their Scion badges. View 18 Photos Related Video:
Does Scion's LA concept presage a US Auris?
Tue, 28 Oct 2014When the doors open at the LA Auto Show in a few weeks, Scion will be on hand to showcase its new iM Concept. But considering what little Toyota's youthful brand has revealed about the concept so far, it's led to rampant speculation. And the prevailing wisdom seems to point towards a production iM arriving as a Scion-badged version of the Toyota Auris.
For those unfamiliar, the Auris is to European (and other) markets essentially what the Matrix is (was?) to ours: a hatchback version of the Corolla. The model line was first introduced in 2006, looking in its first iteration like an overgrown version of the contemporary second-gen Yaris, and was replaced with the current model in 2012. It's available as a five-door hatch or wagon, with a range of gasoline, diesel and hybrid powertrains available.
If the rumors - spurred by the similarity of the iM concept's nose depicted in the teasers - prove accurate, and public reception to the idea ends up spurring Toyota to put it into action, it wouldn't be the first overseas Toyota brought over as a Scion. The Scion iQ was sold as the Toyota iQ overseas years before it arrived here.
Scion tC changes, barely, for 2016
Tue, Jul 21 2015The Scion iA and iM have cornered the recent headlines, but for now the tC remains the brand's milk and honey. Upgrades for the 2016 model are sprinkled throughout the cabin, from tiny tweaks like silver door handles inside to the leather shift knob, which is currently a $99 option. Scion touts the seven-inch Pioneer touchscreen Display Audio that's standard on base models, but that comes in the current tC. The head unit includes convenience features such as Bluetooth and voice recognition. A smart key and pushbutton start also get in the press release, but they, too, are standard features on the 2015 model. What can look forward to is a rear windshield wiper as standard fit. Prices for both manual and automatic have gone up slightly. The six-speed manual will start at $19,385, the six-speed automatic at $20,535, both prices a $175 increase compared to the present models. Destination and handling will throw another $770 onto that. You'll find a few photos above and a press release below with a bit more information. Related Video: 2016 Scion tC Upgrades Make for Alluring Touring TORRANCE, Calif., (July 16, 2015) – Scion's top seller, the tC sports coupe, adds new sound, smarts and swishes as it enters the 2016 model year. A new standard audio system, a host of upgraded interior features including a Smart Key with push-button start, and the addition of a standard rear windshield wiper add to the fun and functionality of the tC. The 2016 tC retains its thrill-to-value proposition with a Manufacturer's Suggested Retail Price (MSRP) of $19,385 for the six-speed manual transmission and $20,535 for the six-speed automatic with paddle shifters and Dynamic Rev Management®. This price excludes a delivery, processing and handling (DPH) fee of $795. The new standard audio system features a large 7-inch Pioneer® touchscreen Display Audio system with AM/FM/HD radio™, voice recognition, Bluetooth® hands-free and streaming audio, and the Aha™ app which provides access to 100,000 Internet radio options. Also new to the interior of the tC are new silver interior door handles, a new center console tray cover and a leather-wrapped shift knob. The 2016 tC will be available in dealerships starting in August.