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Scion reveals iM concept ahead of LA debut

After dropping a teaser image on us a few weeks ago, Scion has revealed in full the new iM Concept it's bringing to the Los Angeles Auto Show next week. As expected, the concept is clearly a rebadged version of the Euro-market Toyota Auris, only with some "European Racing Circuit Styling" upgrades to make it look more aggressive.
Along with the Scion logos, the five-door hatch is treated to a deeper air dam flanked by angular vents with stacked fog lamps, beefed-up wheel arches linked by widened side sills and filled with 19-inch, anthracite-finish alloys on low-profile rubber. Vented brake discs and four-piston calipers join an adjustable suspension as show-worthy equipment upgrades.
The sporty treatment continues around back with a similarly aggressive rear bumper and roof spoiler. Even the wing mirrors are replaced with narrower units. Little wonder it's all done up in a shade Scion calls "incrediblue" that looks rather similar to what sister-brand Lexus would put on one of its F-branded performance models - or for that matter what corporate ally Subaru would put on an STI hot hatches like the WRX.

Scion iM Concept bows, production version confirmed for US

Scion has officially pulled the covers off its iM Concept, which is, in reality, a slightly modified version of the Toyota Auris that is already sold outside the United States. It's also a model that is going into production for North America, says Scion, minus, we'd guess, a good bit of the overly aggressive ground effects bits, slammed suspension and oversize wheels. A production iM has been confirmed for the upcoming New York Auto Show, where Scion is also promising a second new production debut, as well. After a substantial lull in its new product cadence (barring the FR-S), it looks like Scion is once again intent on cementing its position as the entry point into the Toyota brand, promising three new models in the next three years. Scion tells us that iM's name is derived from the first letters of the words 'individuality' and 'modern.' More important details like price, powertrain and on-sale date should come later in 2015, but Scion has at least say it "anticipates that a price under $20,000 could make this car enticing to youthful customers," all of which makes it sound like the second coming of the Toyota Matrix to us. Feel free to read more in the press release below and gaze upon the concept in all its Incrediblue glory above. From Concept to Commitment - Scion Announces New Product Plans Production Version of iM Concept to Hit Showrooms Next Year TORRANCE, Calif., (Nov. 19, 2014) – Start planning that next adventure; a new ride is on its way. After revealing the iM Concept car today at the Los Angeles Auto Show, Scion announced that a production version of the versatile five-door compact hatchback will be coming to dealerships in 2015. Fans will get a first look at the road-ready, sporty ride – and another new Scion model – at the New York International Auto Show in April. "The two models we're debuting in New York next spring are just the beginning for Scion," said Scion Vice President Doug Murtha. "We plan to bring three new products in three years to our showrooms, offering a variety of exciting options for current and new Scion customers." As a test laboratory for Toyota, Scion attracts those with an independent spirit and desire to stand apart from the crowd. But many of today's consumers between 18-34 years old also value a degree of practicality to support their self-reliance and more mobile lifestyles. Faced with greater independence and less disposable income, they value fun and sensibility in a vehicle choice.

Scion FR-S SCCA World Challenge racecar, ready for the track

Of all the many Scion FR-S models here on the SEMA floor in Las Vegas - and there are a great many of them, have no doubt - the very purpose-built car from Stout Racing is one that we may hear about again in the future.
The Stout Racing team will be campaigning the racy FR-S in the SCCA World Challenge series in the upcoming season, and is currently building some buzz on the Scion SEMA show stand. The car makes use of a supercharger that was jointly developed by Stout and TRD, as well as a front splitter, doors and rear wing - all by Vertex.
Driver Robert Stout will run the FR-S in the GTS class next year, with a debut slated for the Streets of St. Petersburg event, scheduled to go off in March of 2013.