2008 Scion Tc Base Coupe 2-door 2.4l on 2040-cars

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Andrew Gilleland is new VP of Scion, Murtha moves to Toyota

Scion is getting some fresh blood at the top as Andrew Gilleland (pictured above) becomes the new vice president to take over for Doug Murtha. Gilleland is no stranger to the division, and served as the national field operations manager early in the brand's launch. Murtha moves to take leadership of corporate strategy and planning for Toyota in North America. "Now it's Andrew's charge to spread the message of the style and value of the iM and iA, as well as a third new vehicle that will be added to the lineup," Toyota division group vice president Bill Fay said in the announcement. Gilleland moves up from being general manager of Toyota's central Atlantic regional office. He takes the reins at Scion at a potential turning point for the division. Sales volume for the year through August is down 22.1 percent to 32,691 vehicles, but some big changes are afoot. The long-lived xB is likely about to bow out, and the brand is launching two new products with the iM and iA. They're getting some celebrity advertising, too. Spy shots also suggest the FR-S might get a refresh soon. Plus, the third model Fay teases is expected to be a compact crossover, possibly with styling inspiration from the Toyota C-HR concept. Scion could get a big boost by having an entry in that booming segment. New Products, Previous Player - Scion Introduces New Vice President Andrew Gilleland Returns to Youth Brand September 24, 2015 TORRANCE, Calif. (Sept. 24, 2015) – In the early days of Scion, when xAs and xBs were flying out of dealers' showrooms, Andrew Gilleland was the National Field Operations Manager for the youth brand. He was responsible for working with dealers to ensure they embraced the new products and processes Scion offered. Now, Scion is entering its teen years, and Gilleland is back as Vice President of Scion, once again encouraging dealers to sell its new models and investigate new methods to attract young buyers. "Scion has sold nearly a million vehicles since I left in 2005 and I'm excited to be back leading this team," said Gilleland. "The iM 5-door hatchback and iA sports sedan arrived at dealerships earlier this month and the response has been great.

FR-S with Targa-style top leads Scion's SEMA brigade

The Scion brand seems to be a bit rudderless in the auto industry at the moment. The company just doesn't seem to know what audience it wants to appeal to. For this year's SEMA Show in Las Vegas, the automakers is kind of just going wild with bizarre customs like a turbocharged FR-S with a targa top (pictured above).
Taking the roof off of a FR-S isn't an entirely new idea, but this targa-top version at SEMA is certainly a new take. In addition to just chopping a panel out of the roof, the custom also adds a louvered rear window in an especially cool touch that lends an '80s coupe vibe. To take the wild look even further, the car wears a bespoke wide body kit with an integrated rear spoiler and center-mount exhaust, and all of the bodywork is done in metal. Being for the premiere aftermarket show, performance also has to play a role, and the upgrades include a Greddy turbo kit, coil-over suspension from KW and big brakes from Wilwood.
If the FR-S seemed just slightly inspired by the '80s, the xB for the show goes for a look that's a decade older with inspiration from '70s conversion vans and skateboarding. With design help from skateboarder Riley Hawk, the custom is painted in shades of groovy earth tones with bubble windows in the rear, and the cargo box on the roof stores skateboards. The interior features touchstones of the time with a mix of wood-grain trim, shag carpet and comfy brown leather.

2013 Scion FR-S

The New Poster Child For Cheap Thrills
Let me tell you about a man named Larry. Larry works for a company called STI Fleet Services, one of a few companies that are responsible for the cleaning, prepping, maintaining, scheduling, delivering and picking up of the cars we test on a weekly basis, not to mention a whole slew of other duties. STI and its competitors are the silent heroes of this whole automotive journalism biz. Larry is one of the guys responsible for a lot of the grunt work - he's been delivering cars to me for nearly seven years now, and because of that, we've developed a bit of a rapport. Now that I think about it, my history with Larry goes back farther than several of my friendships, as well as every romantic relationship I've ever had... combined.
With that much history behind us, Larry knows my taste in cars pretty well. And even though he doesn't voice his own opinions about what's being delivered to me, Larry silently knows when he's about to hand me keys to something truly special. When Larry arrived at my door with a bright red 2013 Scion FR-S, I tried to play it cool. But Larry knows me better than that.