2013 Scion Fr-s on 2040-cars

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Toyota GT86, Scion FR-S sales disappointing worldwide?

Okay, folks - it appears we've got a problem. The Toyota GT86, Europe's counterpart to our own beloved Subaru BRZ and Scion FR-S coupes, is apparently not selling too well. This, according to Toyota's European Vice President of Research and Development, Gerald Killman, is what's limiting plans for additional variants of the rear-drive coupe.
"A faster version of that car would be at the top of most people's wish lists, but like the cabriolet, it is hard to justify a business case to push either model into production based on the current sales," Killman told AutoExpress. "Personally, I think that engine could use a little bit more," he added.
More troubling is that slow sales aren't limited to the Euro-spec car, with Killman claiming that the GT86 have been missing sales targets in major markets around the globe. It may not be that the US is one of those major markets, though. Scion's Vice President, Doug Murtha, tells Autoblog that his brand is happy with the sales of its version of the GT86, the FR-S. 18,000 units were sold last year, which Murtha says is "generally in line with original expectations for the car."

2014 Scion FR-S and tC Monogram Series are some spruced coupes

Scion is in the unusual position of offering a pair of inexpensive sports two-doors, the rear-drive FR-S coupe and the front-drive tC hatchback. Despite offering outwardly similar size and form factors, the two have vastly different characters, chiefly because of their different drivetrain philosophies.
One area of commonality, however, is that both interiors have historically been underwhelming in terms of material choice and options. Oh, the FR-S has the basics nailed: a great driving position, grippy seats and properly businesslike wheel and shifter knob, but if you've been looking for premium-minded materials and high-end features from either model, they've been hard to come by.
The just-launched Monogram Series editions seek to rectify this somewhat, with each model getting additional features at a special price. In the case of the 2,000-unit FR-S limited edition, that means heated leather and Alcantara seats, heated side mirrors, high-intensity discharge headlamps, dual-zone climate control and BeSpoke audio and navigation, among other features.

Toyota GT86 gets TRD treatment in UK

As dearly as we love the Toyota GT86 / Scion FR-S / Subaru BRZ franchise, we readily admit we wouldn't look sideways at a model with a bit more firepower. And while that's not quite on the table yet, Toyota has been busy amping up the visual firepower of its rear-drive coupe with a whole host of TRD parts. To this point, that's been a largely à la carte affair, but the automaker's UK outpost has just announced a special-edition model that allows our British friends to pick up the whole shooting match all in one go.
The Toyota GT86 TRD will only be available in black and white, and just 250 examples are to be built. As you can see from the excellent gallery above, the catalog of look-faster bits include a more aggressive front air dam, side skirts, rear bumper fascia, spoiler and unique 18-inch forged alloys. Additional flourishes include a TRD shift lever and branded radiator cap. The sole concession to actual performance? A "fast-response quad exhaust" that might only improve things audibly - 0-62 mph is apparently unchanged at 7.7 seconds, and the top end is still 140 mph for the manual transmission model. (The auto gets by with 8.4 seconds and 130 mph).
Pricing? Glad you asked. £31,495 for GT 86 TRD manual, £32,995 for the automatic - that's nearly $50,000 US for the tripedalist and just over for the automatic. (Those are heady prices, but bear in mind that UK MSRPs and taxes are generally significantly higher than their US counterparts). If the standard GT86 is more your speed, it still rings up at a more affordable £24,995 - roughly $39,500 - leaving plenty of budget for actual performance parts. No word yet on North American availability of a special TRD model, but we've got a call in...