2007 Saab 9-3 Turbo 4-door Sedan 71,000, Sun Roof, Cream / Lt & Dark Gray on 2040-cars

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What brands have Saab owners defected to? Polk investigates

When a brand goes belly-up, it's natural for analysts to wonder where that brand's consumers will turn. General Motors has mothballed more car brands the last decade than most other automakers' have in their entire portfolios, so "Where did [insert brand here] buyers go?" has been a common question asked of The General. According to reports, it didn't do so well at retaining Oldsmobile owners (who supposedly went to Hyundai), or Hummer and Saturn buyers, but did get some return love from Pontiac owners.
A consultant with Polk has turned the loyalty lens on Saab. The Polk Disposal Loyalty Methodology tracks owners selling vehicles within six months of buying a new one. In 2010 and 2011, Polk found that when Saab died, owners went right up the middle of the mainstream to Honda. It was close, though, with just 0.2 percent separating Honda from number two Volkswagen. Audi comes in third.
After that it's back to the masses with Toyota, Chevrolet and Ford trumping import luxury brands. And if you combine all of the General Motors brands that Saab owners have migrated to, GM more than doubles Honda with a 15.2-percent share, so all the love is not lost.

Saab owner may speed up relaunch with gas-powered 9-3

National Electric Vehicle Sweden, the new owner of Saab, has good news for you if you happened to miss out on picking up a 9-3 before the company plummeted through bankruptcy. Automotive News Europe reports NEVS may offer a gasoline-powered 9-3 in 2013. That move would effectively step up the brand's re-launch plan by a full year. Originally, the company planned to introduce an electric vehicle in 2014, but NEVS is currently investigating ways to start production next summer using "a 9-3 with a traditional powertrain" in order to generate more cash for the electrification effort.
NEVS purchased Saab earlier this year with the intent of resurrecting the brand with a fully electric product portfolio. The new EVs would theoretically ride on the Saab Phoenix platform and be manufactured at the automaker's plant in Trollhattan, Sweden. The report of a resurrected gasoline model came courtesy of Mikael Oestlund, a company spokesperson familiar with the company's workings.

Son Surprises Mom With Dream Car

We can't get enough of these dream car-reveals. Here's the latest one: A son wanted to treat his mom to the car she's had her eye on for years, but it wasn't a restored Porsche or a fancy 1957 Chevy Bel Air. This mom wanted something special – a 1973 Saab 99 EMS painted disco-fever copper. Ever since he was a kid, Corey Wadden's mom has wanted the Saab. Wadden writes on his YouTube video that she first hopped in the driver's seat of one of these odd retro rides while working as a cleaning lady. One of her clients would toss her the keys and let her move the car. She fell in love. After a year of searching and saving, this nominee for best son in the world brought his mom down to the parking lot, where her dream ride awaited. First, he handed her an envelope with a picture of the car and the keys, a dead giveaway. She quickly put two and two together, and lost it before making it to the parking lot. She is so happy and full of gratitude that she actually drops to her knees when he opens the door. Wadden writes on his page that his mom lost her job two-and-a-half years ago and hasn't had a reliable car in years. This car aims not just to get her mobile again, but lift her spirits. It's also part of the Toronto entrepreneur's promise to become a millionaire by the time he is 25 to help his mother retire. Related Gallery The Best Cars For Empty Nesters Weird Car News Saab