2004 Saab 9-3 Convertible No Reserve! on 2040-cars

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Saab still alive and well at New Jersey dealership

We all know the Saab story: a niche automaker that just couldn't last in the quickening pace of an increasingly competitive industry, despite its loyal following. But just because the automaker has all but completely disappeared, it doesn't mean that the loyal following has as well. In fact Saab Automobiles Parts North America estimates there are some 450,000 Saabs still in use in the United States, and many of them are still die-hard brand faithful who are adamantly clinging to the bankrupt brand they love. And many of those loyal customers are still finding a home at Park Avenue Saab in Maywood, NJ. Although the Park Avenue Auto Group operates Acura, BMW and Lotus franchises, it hasn't given up on Saab just because the company isn't making any new cars anymore. Instead it's set up shop in an old Suzuki showroom and is building a growing list of Saab customers across New York, New Jersey and Pennsylvania – parts of that list acquired from other, closed Saab dealers in the region. The dealership stocks spare parts and is ready to perform whatever service and maintenance existing Saab owners might need, but it's also still buying and selling Saabs: used models with low mileage and manufactured as close as possible to the end of production in 2011. So when an owner of an old Saab is ready to trade up, the dealership has something to offer. And many of those loyal customers, according to Automotive News, are willing to pay top dollar rather than switch to another brand. If and when a Saab owner needs to buy something newer – as most will have to – the dealer is ready to introduce them to a new Acura or BMW, but to date, very few have. That's why Park Avenue Saab still sells about 40 used Saabs every month to customers in the vicinity, across the country or even overseas. Between the sales and service departments, the dealership is still turning a brisk business, but unless NEVS, Mahindra or some other knight in shining armor swoops in and manages to do what GM and Spyker couldn't, the dealership's management know the business can't last forever.

Petrolicious keeps our love of the Saab Sonett aflame

German auto designs lean toward function and purpose. Italian designers deliver passion and beauty. The Brits, majesty. American cars, brashness and authority. If you want a funky design, though, you go to Sweden. The land of cheap, do-it-yourself furniture and delicious meatballs knows a thing or six about style and design, and while that character is only now reemerging thanks to a certain string of Volvo concepts, it use to be that Saab was the authority on penning some of the industry's more unique designs.
Take the beautiful Sonett for example - a small coupe whose appearance is a funky mishmash of a Porsche 911 and a Bugeyed Sprite with just a hint of a Citroën DS (it's that convex rear window). It's a positively striking car, made more unique by its two-stroke, three-cylinder powertrain and four-on-the-tree manual transmission. With just 70 horsepower hauling about 1,500 pounds of Swedish style, the Sonett strikes us as an ideal alternative to some of the English sports cars of its day, particularly for those that are looking for something beyond your average MG or Triumph.
For Glenn Roberts, the Sonett was a part of his childhood. His family owned example was originally a special-order item by his parents in 1967. He bought the car from them 13 years later and has never looked back, completing a restoration in 2004. With a story like that, it's not surprising that Roberts and his silver Sonett are the most recent pairing to get some attention from Petrolicious.

Saab plant reopens, production to resume by year's end?

Saab is gearing up to start production of the 9-3 again in September, two years after the last exampled rolled off the assembly line at the company's Trollhättan factory, Aftonbladet reports. Saab's new owner, National Electric Vehicle Sweden AB (NEVS), a Chinese-Japanese consortium created solely to buy Saab, says that the model's parts supply is the bottleneck in the production process, understandable since many of Saab's suppliers closed after it stopped production two years ago. The automaker also needs to establish a new dealership network. It is not entirely clear where Saab will market their new models, but North America is not expected to figure into their plans, at least initially.
Almost 400 factory employees are reportedly back working at Trollhättan, and Saab is looking to recruit 180 workers to help with production, presuming the factory can overcome its supply issues and go back online in the fall.
The new 9-3 is understood to be something short of an all-new car, a revision of the old 9-3 that started production in 2002. It will reportedly be offered initially as a four-door sedan and two-door convertible, and it will have a turbocharged engine, according to NEVS, which we expect will be a four cylinder. An electric 9-3 could come as early as next year. Turbocharged engines are part of Saab's DNA, NEVS Vice President Mattias Bergman has stated, and future Saab models will have them - despite the automaker's planned progression toward electric vehicles. The 9-3 will get small facelifts over time, says Mikael Östlund, a press officer at NEVS.