2018 Rolls-royce Wraith on 2040-cars

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Upcoming Rolls-Royce Ghost wears evolutionary design in spy photos

The wow factor of a Rolls-Royce does not come from wild, outlandish design. Its cars and SUV are stately, mature, handsome and do not change looks with a shift of the wind like many vehicles in the auto industry. Those who know model cycles know that Rolls-Royce follows a slightly longer timeline than most, and for the current Ghost, its time is nearly up. These spy shots give us an early glimpse of what the updated model will look like. Even with a ton of camo on the car, the photos confirm what we already know about Rolls-Royce: It's a company that does not stray from what its designers deem to be a classic look. The new Phantom looks like the old Phantom, the Wraith looks like the Ghost, and the Cullinan looks like the Phantom. And thus, the new Ghost is pretty much going to look like the current Ghost, just with a few modernizations that will help the model age as well as Pierce Brosnan. What the spy shots show is evolutionary. It retains its traditional three-box sedan design, if slightly smoothed over. It retains the long hood with the blunt snout and vertical bar grille, it has a high belt line that extends the length of the car, the same coach door handles, and even the exact same wheels (though that is typical of a test car). The changes we notice are minor. The car will likely have updated front and rear lighting, the side mirrors appear to have slightly more aerodynamic designs with cameras embedded, and the small third window appears to have a slight change in shape. Following in the footsteps of the Phantom, the new Ghost will likely ride on Rolls-Royce's new Architecture of Luxury platform for an improved ride and drive. We expect the Ghost will take on the Phantom's new 6.75-liter twin-turbocharged V12 powertrain, and it's possible it could also gain four-wheel steering technology. There are rumors about Rolls-Royce producing an EV in the future, but there's no indication which vehicle it would be, or if that's real at all. Check back in the future, as we'll update details on the upcoming Ghost as we see more photos and learn more information. Related Video:

A car writer's year in new vehicles [w/video]

Christmas is only a week away. The New Year is just around the corner. As 2014 draws to a close, I'm not the only one taking stock of the year that's we're almost shut of. Depending on who you are or what you do, the end of the year can bring to mind tax bills, school semesters or scheduling dental appointments. For me, for the last eight or nine years, at least a small part of this transitory time is occupied with recalling the cars I've driven over the preceding 12 months. Since I started writing about and reviewing cars in 2006, I've done an uneven job of tracking every vehicle I've been in, each year. Last year I made a resolution to be better about it, and the result is a spreadsheet with model names, dates, notes and some basic facts and figures. Armed with this basic data and a yen for year-end stories, I figured it would be interesting to parse the figures and quantify my year in cars in a way I'd never done before. The results are, well, they're a little bizarre, honestly. And I think they'll affect how I approach this gig in 2015. {C} My tally for the year is 68 cars, as of this writing. Before the calendar flips to 2015 it'll be as high as 73. Let me give you a tiny bit of background about how automotive journalists typically get cars to test. There are basically two pools of vehicles I drive on a regular basis: media fleet vehicles and those available on "first drive" programs. The latter group is pretty self-explanatory. Journalists are gathered in one location (sometimes local, sometimes far-flung) with a new model(s), there's usually a day of driving, then we report back to you with our impressions. Media fleet vehicles are different. These are distributed to publications and individual journalists far and wide, and the test period goes from a few days to a week or more. Whereas first drives almost always result in a piece of review content, fleet loans only sometimes do. Other times they serve to give context about brands, segments, technology and the like, to editors and writers. So, adding up the loans I've had out of the press fleet and things I've driven at events, my tally for the year is 68 cars, as of this writing. Before the calendar flips to 2015, it'll be as high as 73. At one of the buff books like Car and Driver or Motor Trend, reviewers might rotate through five cars a week, or more. I know that number sounds high, but as best I can tell, it's pretty average for the full-time professionals in this business.

Rolls-Royce to reach 4,000 units this year

Rolls-Royce is, by nature, an exclusive auto marque, but it has been steadily increasing its sales to the point that it could be looking at 4,000 units by the end of this year, setting a new record for the German-owned British automaker.
You don't even need to go back a decade to find Rolls-Royce sales hovering around the 1,000-unit mark. But that was when Goodwood only offered the Phantom saloon. The subsequent addition of the Phantom DHC and Phantom Coupe helped expand its portfolio, enlarged even further by the addition of the Ghost in 2010, by which time total sales were reaching 3,000 units.
The Spirit of Ecstasy marque has been hovering around the 3,500 mark ever since, but with the Wraith now in the mix and its reach extending into growing markets around the world, Autocar reports that global sales could top 4,000 units this year. (Of course that pales in comparison to one-time sister brand Bentley, which topped 10,000 deliveries last year, but Rolls-Royce typically competes at a higher price bracket.)