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Rolls-Royce builds its second Boat Tail, one with a pearl theme

Last year, Rolls-Royce introduced the stunning Boat Tail custom-built convertible. Even with a rumored cost of around $30 million, the company had three buyers. The second of the three cars has been revealed, and this one is themed around pearls. Apparently the buyer's father harvested pearls, and the buyer runs the business that stemmed from it. So that's where the theme came from, and Rolls-Royce ran with it. The exterior's rosy white paint with white and bronze flake, and the contrasting hood, are based on the oyster shells the buyer provided for inspiration. The rear deck features a walnut veneer with brushed-finish rose gold pinstripes. The Spirit of Ecstasy hood ornament is also rose gold-plated. The interior has leather that matches the exterior paint. The center tunnel is again covered in the same walnut veneer as the rear deck. The clock and the gauges feature mother-of-pearl in the faces, and the clock's material came from the buyer's personal collection. As with the other Boat Tail models, the car has a split-opening rear that houses dishes and flatware, as well as an umbrella. The umbrella can be attached to the rear, and fold-out chairs allow the car to be the ultimate outdoor eating location. The entire car is also hand-built with custom aluminum panels. Powertrain details weren't given, though being based on the Phantom, it probably has the same turbocharged V12, eight-speed automatic and rear-wheel drive as the mainline sedan. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Rolls-Royce Wraith and Dawn: going, going, soon to be gone

Fans of fabulously expensive two-door coupes and convertibles will be saddened to learn that the Rolls-Royce Wraith coupe and Dawn convertible will be departing the U.S. market at the end of the 2021 model year. The dispiriting news was first reported by Motor1 and has been confirmed by a Rolls-Royce spokesperson. Time passes more slowly in the ultra-luxury segment, where vehicle life cycles can stretch far beyond the norm. But even given that reality, the debonair duo are getting on in years. The Wraith was introduced for 2013, and the Dawn made its debut in 2015. Both models are based on the even-older F01-generation BMW 7 Series platform that also underpinned the previous-generation Ghost. The models will continue to be sold in other markets and will not be immediately replaced in the U.S. That leaves the brand with a three-model lineup here in the U.S. with the Ghost and Phantom sedans and the Cullinan SUV. Granted, as of late U.S. car buyers have been shunning coupes and convertibles in droves, but the Rolls-Royce lineup loses a measure of glamour without the extravagance of the less-practical but more statement-making two-doors. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.