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Rolls-Royce Ghost counts 1001 Nights back to the 1970s

A Rolls-Royce should remind you of a golden age of motoring – cruising around the British Isles with a giant hood ornament pointing the way forward is, in some circles at least, the epitome of class. This latest special edition, however, revives another time and place altogether... one nowhere near as classy. The Rolls-Royce Ghost 1001 Nights edition takes its inspiration from the classic Middle Eastern tome, and throws in some unfortunate 1970s style for good measure. It's done up in a two-tone brown and orange exterior color scheme, for some reason unbeknownst to us, with hand-painted coach lines and Arabian-themed motifs inside and out. The Middle Eastern cues are one thing... the paint job, on the other hand, reminds us of an age when Goodwood was producing ostentatious boxes in questionable color schemes, powered by 6.75-liter V8s mated to three-speed automatic transmissions and producing power that Rolls-Royce referred to as "adequate." Of course, nobody is forcing anyone to buy this unfortunately customized Ghost. The company's Bespoke division will set one up for any paying customer just the way he or she desires. Just why anyone would desire this particular configuration, however, is beyond us. Still, we doubt the ultra-luxe automaker will have much trouble selling however many of them it produces at whatever price point it determines – such is the apparent demand for Rolls-Royces in the Persian Gulf region. After North America, the Middle East is the company's largest market. Last year the dealership in Abu Dhabi sold more units than any of the other 126 showrooms around the world. And that's not even including the other dealers in nearby Dubai and Sharjah (both in the UAE), plus additional showrooms in Bahrain, Qatar, Kuwait, and three more in Saudi Arabia – all carving up one of the most lucrative markets in the world. It only keeps growing, and Rolls-Royce reports that every last one it sells in the region has been customized by the Bespoke division. Related Video:

Rolls-Royce sets sales record in 2021, despite ongoing pandemic

LONDON — Luxury carmaker Rolls-Royce, a unit of Germany's BMW, said on Monday its sales soared 49% to a record high in 2021 despite the global coronavirus pandemic, as demand worldwide for luxury vehicles surged. In an online presentation, Rolls-Royce CEO Torsten Muller-Otvos said the carmaker sold 5,586 vehicles to customers in more than 50 countries, the largest number in its 117-year history despite all the volatility wrought by the pandemic. "In the luxury sector as a whole, the struggle was not so much focused on attempting to find customers, but rather producing enough product to satisfy huge customer demand," Muller-Otvos said. He said sales hit all-time records in most regions, including China and the Americas. Premium and luxury car sales have been growing more broadly in key global markets such as China and the United States as pandemic travel restrictions have left wealthy consumers with more disposable income. "Covid forced many people to ground, not to travel anymore and for that reason there is quite a lot of wealth accumulated and that is spent on luxury goods," Muller-Otvos told Reuters. "We profited from that development." He said the carmaker's British plant in Goodwood was running at close to maximum capacity and its order books were full well into the third quarter of 2022. "If you order a Rolls-Royce today, you will expect to take delivery of it about a year from now," he said. Luxury British carmaker Bentley, a unit of Volkswagen AG said last week that it had cruised to a record year in 2021 as global sales jumped 31% amid strong demand for high-end vehicles. Last week BMW said it had achieved record sales of over 2.2 million vehicles from its BMW brand in 2021, outstripping 2019 sales despite a global shortage of semiconductor chips. Muller-Otvos said that while the chip shortage was cause for concern, Rolls-Royce's parent BMW had "assured that we could take delivery of all the chips we need to build our cars, so we haven't seen any shortages." Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Rolls-Royce builds one of its smallest cars ever

Kid-size versions of expensive cars are nothing new, and a handful have come out in the past year. McLaren released a tiny iteration of its P1, and Morgan did the same with its EV3. Rolls-Royce has joined the crowd with its new Rolls-Royce SRH. Unlike those other British automakers, though, Rolls only built one, and it went to a good home. The car was built for the St. Richard's Hospital Pediatric Day Surgery Unit, located in the same town as Rolls-Royce headquarters. The car also gets its SRH name from the hospital. It was provided to St. Richard's for patients to drive down to the operating theater. The hallway to the theater is decorated with road signs, too. Rolls-Royce CEO Torsten Muller-Otvos said in a press release, "We hope that the Rolls-Royce SRH will serve to make the experience for young people during treatment a little less stressful." Also, just because the SRH is small doesn't mean less care was taken to build it. The same attention to detail Rolls-Royce brings to its large vehicles is on display here. For one thing, it was built by the Bespoke Manufacturing division, which builds specially customized models for clients. The car also features contemporary Rolls-Royce design features such as self-righting wheel centers, and an interior designed to precisely match the red coachline along the blue and silver body. Of course, there's also a small example of the Spirit of Ecstasy on the hood. Rolls even had a special unveiling for a couple of the hospital's patients at the factory, and allowed them to motor around the factory floor. Powering the little car is an electric motor coupled to a 24 volt battery. Speed is controlled via paddles behind the steering wheel, and it has a top speed of 10 mph, though that speed can be limited to 4 mph. After all, the car is going to a hospital, and there's no need to have inexperienced drivers causing additional injuries. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery Rolls-Royce SRH Image Credit: Rolls-Royce Toys/Games Rolls-Royce Electric Luxury