2024 Rolls-royce Phantom on 2040-cars

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Ventilator built with help from Rolls-Royce receives approval in UK

LONDON — Britain has given the first regulatory approval to a ventilator being built by a consortium of firms including Airbus and Rolls-Royce as part of efforts to combat the coronavirus. Governments around the world are trying to boost the number of ventilators — mechanical breathing devices that can blow air and oxygen into the lungs — available to their health services. The modified version of an existing device by Penlon will join a product from fellow medical firm Smiths, which is already being built by the group of aerospace, engineering, Formula One and automotive companies to fulfill a government order. “We are working closely with our supply chain partners to rapidly scale up production to achieve our target of at least 1,500 units a week,” said Dick Elsy, the chief executive of the VentilatorChallengeUK consortium. The government said on Thursday it was confirming an order for 15,000 Penlon devices. AirbusÂ’ Broughton site, which makes wings for commercial aircraft, along with FordÂ’s Dagenham engine factory and McLarenÂ’s Woking site are being used as part of the process, he said. Separately, vacuum-cleaner firm Dyson is still awaiting approval for its ventilator. Related Video:

Here's an official peek at the Rolls-Royce SUV

Rolls-Royce let out a pair of new images of Project Cullinan, the company's attempt to deliver ultra-luxury and brick-like aerodynamics in an SUV form factor. These images mark the first time we've seen Project Cullinan in its production body, albeit clad with swirly camouflage. All our previous spy photos showed a Phantom with a ridiculous wing, for example. These new images hide the wagon-like traits of the rear, but are a strong sign that Rolls has finalized the Cullinan's design. The prominent slatted grille and imposing headlights are the big design calling cards, but even with the camouflage, the upright fascia and long hood stand out as distinguishing styling traits. Even the mirrors say "Rolls-Royce", sitting atop delicate stalks with sizable housings on top. We can't divine much about the Cullinan's tail or rear haunches, so there's still some mystery yet to be revealed. With these are official images out, we expect an influx of spy images in the very near future. According to the company, Cullinan will move to the Arctic Circle for cold-weather testing after the Christmas holidays. Later next year, it's off to what's likely the SUV's primary market – the Middle East – for hot weather testing. Naturally, our spies should return a bevy of images of both hot and cold-weather testing. Stay tuned. View 2 Photos

Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.