2007 Rolls Royce Phantom Sedan / Low Miles / Amazing Color Combo / 4 In Stock on 2040-cars

Auto blog

Rolls-Royce Serenity takes luxury to a new level in Geneva [w/video]

Rolls-Royce is known for cosseting occupants in the lap of luxury, but the brand is taking opulence to a whole new level at the 2015 Geneva Motor Show with the Serenity. The company's Bespoke Design team starts with the already lavish Phantom Extended Wheelbase and just keeps adding extravagant touches. The unique styling takes inspiration from Japanese royalty. For the exterior, the Serenity features a three-stage pearl-effect paint with 12 hours of hand polishing to make it really shine. There are also hand-painted flower blossoms in the coachline. The interior is where the grandeur truly shows, though. Rolls-Royce selected the highest grade of silk from China and then had it hand-woven in Britain into nearly 33 feet of fabric. From there artisans embroidered and hand-painted a delicate, design of trees and blossoms. Rolls-Royce used all of this special material to cover the rear seats, roof and door panels. For even more luxury, the company used a combination of Smoked Cherrywood, bamboo and mother of pearl for the trim. For a little extra embellishment, the designers even applied rubies to the clock. Despite all of the lavish design work, the Phantom Extended Wheelbase's mechanicals remain the same with a V12 engine and eight-speed automatic gearbox. Get a full look at the Serenity's luxurious styling in our gallery above from the Geneva show. Show full PR text ROLLS-ROYCE MOTOR CARS BRINGS SERENITY TO THE 2015 GENEVA INTERNATIONAL MOTOR SHOW 02/03/15 from Rolls-Royce Motor Cars "Celebrating the historical role played by silk as a symbol of ultimate elegance, the Rolls-Royce Motor Cars Bespoke Design team has created a magnificent one-off Phantom which will set a new benchmark for luxury individualisation in the motor industry, and reaffirm that Bespoke is Rolls-Royce." Torsten Muller-Otvos, CEO, Rolls-Royce Motor Cars. Rolls-Royce Motor Cars has brought Serenity to this year's Geneva International Motor Show, unveiling the new standard in authentic, bespoke luxury motoring to the world's media.

Question of the Day: What's the greatest British car ever?

The British automotive industry has produced everything from high-production econo-commuters to staggeringly luxurious oligarch-wagons, along the way winning plenty of races and building plenty of beautiful machines. The original Mini led directly to the past half-century of transverse-engine, front-wheel-drive cars built everywhere, the MGB put the sporty little convertible into everyone's reach, and the Morris Oxford became the most beloved motor vehicle in India. So many to choose from, but we want you to pick one. What will it be? Related Video:

Rolls-Royce confirms new luxury SUV name

Transcript: Rolls-Royce confirms name of new luxury SUV. Rolls-Royce officially acknowledges Cullinan as the name of its new “high-bodied vehicle.” The automaker is steering around the SUV moniker. The name Cullinan comes from the largest flawless diamond ever found. The Cullinan will share a platform with the Phantom. Meaning it will likely get a 6.75-liter twin-turbo V12 engine with an 8-speed automatic transmission. With a possible output of 563 horsepower and 664 pound feet of torque. The Cullinan looks nearly ready for production and we expect the wraps to come off in the next few months. With deliveries starting in 2019. Rolls-Royce Cullinan will be the official name of the luxury automakers SUV. The “high-bodied vehicle” is named after the Cullinan diamond, the largest flawless diamond ever found. We expect the official reveal of the Cullinan in the next few month. For more coverage head over to autoblog.com Rolls-Royce SUV Autoblog Minute Videos Original Video camouflage