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Rolls-Royce teases Wraith debut in Geneva

Rolls-Royce is headed to the 2013 Geneva Motor Show with a new addition to its lineup: the Wraith. The ultra-luxury automaker says it plans to start deliveries by the fourth quarter of this year, though details are scarce at the moment. The automaker has contented itself with saying the Wraith will the "most dynamic, powerful and beautiful Rolls-Royce in the company's history." We hear it will be the most modest, too.
Rolls-Royce first began using the Wraith nameplate in 1938. The original car used a tweaked version of the 4.3-liter inline six-cylinder found in the company's 25/30, but its real claim to fame came from the fact that it boasted speed-variable hydraulic dampers. Capable of reaching speeds of up to 85 miles per hour, Rolls-Royce only built 492 examples of the vehicle's chassis.
You can look for the new Wraith to bow at the Geneva Motor Show in March. In the interim, check out the shockingly bare press release below and get ready for a spate of teasers to follow.

Rolls-Royce, Lamborghini utilities await approval from German parents [w/poll]

A cursory look at the top of the automobile market would suggest that the world's carmakers are gunning it full steam ahead into a new stratosphere of ultra-luxury and high-performance utility vehicles. After all, companies like Bentley and Maserati are preparing to launch their very first crossovers, while established players like Mercedes-Benz and Land Rover keep producing ever more expensive sport-utes of their own. But that's not the case across the board.
Rolls-Royce, for example, has yet to receive the green light to start working on its proposed CUV project. Though the dimensions of its sedans may already eclipse those of some crossovers, this would be the first time that Goodwood would produce a utility of its own. But while the British automaker's financial performance may have earned it a degree of autonomy, the final call may still come down to parent company BMW, which just might be waiting to see how Bentley fares with its upcoming crossover - and how much money it brings in to the Volkswagen Group - before deciding on whether or not it should proceed.
However, Rolls-Royce may not be alone in waiting for its German parent company to approve its high-priced ute. It's been two and a half years since we first laid eyes on the Lamborghini Urus (pictured), but the Italian automaker reportedly has not yet received approval from its parent company Audi and the greater Volkswagen Group to proceed with development and production. Envisioned to share its platform with the next Volkswagen Touareg, Audi Q7, Porsche Cayenne and the production version of the Bentley EXP 9 F concept, the high-riding Lamborghini was originally set to reach production as the marque's third model line in 2017. But while Audi drags its feet - potentially waiting to see how the Bentley version pans out - the Urus' launch keeps getting pushed back, if it's ever to be made at all.

Artistic Rolls-Royce Phantom challenges the Cybertruck for 2019's most polarizing ride

Rolls-Royce has been getting in touch with its artistic side all throughout 2019. With a variety of custom features, bespoke options, and exclusive partnerships, Rolls-Royce has shown a Phantom with a rose garden interior, a basket of pastel-colored rides for Pebble Beach, and a red Phantom that supports AIDS research, among others. Each model stands out for its own reasons, but none are remotely as visually eye-popping as the newest project, a Phantom by U.S. artist Bradley Theodore.  Although no official announcement was made, Rolls-Royce of Abu Dhabi posted the polarizing work across its social pages. The batch of photos might immediately look a bit, umm, messy, but the style perfectly aligns with his usual themes. Theodore, who is from Turks and Caicos and was raised in New York City and Miami, is known for his bold use of color. He and Rolls-Royce have partnered up in the past, and he previously painted a Wraith. He's also created unique interpretive paintings of other Rolls-Royce cars, the Spirit of Ecstasy, and the R-R badge. Those pieces can be seen on his website. This Phantom's new skin combines shades of blue, purple, red, yellow, and white over a dark paint job. Some lines follow the Phantom's curves and edges, while others create new shapes. Inside, there's two-toned dark blue and cream leather,  blue contrast stitching and glossy wood accents. A starlight headliner adds some sparkle to the package. Explore the full work of art in the gallery below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.   Related Video: