2013 Rolls Royce Ghost Mansory Edition Msrp $370,150 / Only 2,767 Miles on 2040-cars

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On this Rolls Ghost, diamonds are forever in the paint

Diamonds, the hardest rocks in the world, are found in everything from jewelry to tools – and now automotive paint. Rolls-Royce, a company happy to help paying customers indulge in one-of-a-kind, specially customized cars, has produced a long-wheelbase Ghost with a paint job featuring 1,000 crushed diamonds. It's called "Elegance," which seems like a pretty fitting name. One thing is for sure, the paint is dazzling in these photos. So the two months Rolls-Royce spent testing diamond paint finishes seem to have paid off. The rest of the car is a bit more run-of-the-mill Rolls-Royce, which is to say still pretty custom. It has hand-painted coachlines in red and black along the flanks, and the 21-inch wheels have matching red pinstripes. The color scheme is continued inside. Up front, everything is black, from the leather seats to the wool carpets. The sea of black is punctuated by red stitching and piping on the seats, as well as open-pore oak wood trim on the dash. In the back, the seats are a lighter gray leather with the same red stitching and piping. Our favorite part, though, is the plaid upholstery that lines the space in the front seats into which the rear tray tables fold. The car will be on display at the Geneva Motor Show alongside a few other older Rolls-Royce Bespoke models. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Rolls-Royce dealer incentive could take $15K off a Cullinan or Ghost

When a carmaker wants last year's models off dealer lots at the beginning of the new year, one standard tactic is to offer incentives either to customers or to dealers. Rolls-Royce is an automaker with last year's models on dealer lots at the beginning of the new year, and on top of that, a refreshed Cullinan and a refreshed Ghost are due later this year. That explains the dealer bulletin Cars Direct said it saw that informs dealers, "Rolls-Royce Motor Cars NA is introducing a Non-FS and Regional Rate Cash Program to stimulate sales and to promote all aging units to be retailed by the end of March 2024." The cash specifics: $15,000 that can be spent on the $375,000 Cullinan and Black Badge Cullinan, as well as the $350,000 Ghost, Ghost Extended and Black Badge Ghost.  The "non-FS" part refers to the financial services division, meaning the vehicles in the promotion can't be financed through the automaker's loan department. BMW, Rolls-Royce's parent company, makes this distinction regularly, offering a $9,900 "Non FS Credit" on the XM last November, for instance. In that case, buyers who did finance an XM through BMW Financial were also offered a $9,900 loan credit. No such deal on the English side of the Munich empire. Because this is a factory-to-dealer incentive, dealers don't need to disclose the offer nor give the buyer the benefit even if a buyer knows about it; this is a reward for the storefront for getting the model off the lot at a price the dealer is happy with, not an incentive for a shopper. Don't get the idea that Rolls-Royce shoppers are put off by discounts, though. It's all about the phrasing and the delivery. Dropping $15,000 on the hood would be unthinkable. A dealer asking an interested shopper who's on the fence, "What if I threw in the 21-inch tri-colored pinstripe wheels you want and took $10,000 off?" Well, that's making a deal, and everyone loves making a deal. So if Santa was especially kind, or you were especially naughty and made your own bundle, there's almost three months left to take advantage. According to the bulletin, the program ends March 31, 2024. Related video: 2020 Rolls-Royce Cullinan Tour

So, how do you actually pronounce that automaker's name?

You probably have that friend who always says Porsche wrong, or maybe it's someone who keeps reminding you it's actually two syllables. Whichever side of the pronunciation debate you fall on, you'll find someone to root for in the video above. And before you ask, this was all the video team's idea. So don't get mad at me for being the voice of reason. BMW Chevrolet Hyundai Nissan Rolls-Royce Videos Original Video nissan qashqai