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Ram increasing EcoDiesel production [w/video]

The Ram 1500 EcoDiesel shot out of the gate with strong sales by filling its initial allocation of 8,000 orders in just three days, in February. At the time, Ram expected that the oil-burning variant would account for around 10 percent of 1500 output, but it knew there was room to grow if the demand was there. Apparently it is, as the truck maker is doubling the diesel's production mix for the 2015 model year to 20 percent of the pickup's total volume.
Since hitting the market, the EcoDiesel has been a smashing success, according to Ram. The company claims that nearly 60 percent of its sales have been conquests from other truck brands, and its popularity has boosted the 1500's average transaction price, as well. In an accompanying video, brand president Bob Hegbloom said that customers have been demanding more of them.
"Innovation sometimes comes with risk, but being first to market with a diesel engine for the half-ton segment has shown to be a great decision for the Ram Brand," said Hegbloom in the company's release.

Genesis, Hyundai, Ram win North American Car, Utility, Truck of the Year at NAIAS

DETROIT — The Hyundai Genesis G70, Hyundai Kona/Kona Electric and the Ram pickup have received North American car, sport utility and truck of the year awards. The awards were announced Monday at the North American International Auto Show in Detroit. This year's car finalists also included the Honda Insight and Volvo S60/V60. Truck finalists included the Chevrolet Silverado 1500, GMC Sierra 1500. SUV finalists also included the Acura RDX and the Jaguar I-Pace. Last year's winners were the Honda Accord, Lincoln Navigator and the Volvo XC60. About 55 automotive journalists serve as judges. Eligible vehicles must be new or substantially changed. Organizers accept no advertising, though automakers try to capitalize on the marketing value of the awards, which are now in their 25th year. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Ford, Ram in heavy-duty towing spat

Every pickup truck commercial has the brand trying to convince us that its model is the biggest, brawniest vehicle on the block. But Ford and Ram appear ready to really throw down the gauntlet and scrap over the towing figures for their heavy-duty models, and it could potentially end up in court.
The issue revolves around what it means to be best in class. Ford claims that its 2015 F-450 (pictured above) has a max tow rating of 31,200 pounds, compared to 30,000 pounds for the Ram 3500 (right). However, both companies market these heavy haulers as having the top towing in their class. According to Automotive News, Ford is threatening legal action if Ram doesn't back down.
The situation isn't as simple as just comparing the numbers, though. First, the two companies calculate their towing capacities differently. Ram adheres to the SAE J2807 rating, while Ford uses its own internal system. Although, as the company introduces new models, they are certified using the SAE standard. "When an all-new F-Series Super Duty is introduced, it also will use SAE J2807," said Ford to Autoblog in an emailed statement.