2022 Ram 3500 Tradesman on 2040-cars

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Watch the video that inspired Ram's Farmer Super Bowl commercial

Chrysler may have the Super Bowl's most popular commercial for a third year in a row. Eminem and Eastwood helped it earn that distinction the last two years, and while Oprah did the voiceover for this year's Jeep ad, it's Chrysler's other spot that's in the running for Most Valuable Ad after the big game this year.
So where did the Ram brand's commercial about farmers come from? As it turns out, the ad appears to be inspired, shall we say, by a video produced by Farms.com that was uploaded to YouTube in June, 2011. Greg Mitchell of The Nation pointed out the similarities between the two in an article published this morning. The video uses the same speech given by famed radio broadcaster Paul Harvey played over a slideshow of farming images. It's the same concept as Ram's ad, though the truck brand did go out and commission its own images shot by very well-known photographers for its version.
Did Ram steal the idea? That does not appear to be the case. A message left on the Farms.com YouTube video says "Farms.com is pleased to be working with Ram Trucks and support the 'Farmer' Super Bowl commercial." When you play the video, a link even pops up to watch Ram's version.

Only in Japan: Dodge van one-make racing series is a thing

Japan seems willing to embrace a level of automotive insanity that many other places lack. Whether it's 1,200-horsepower Nissan GT-Rs blasting through tight, tree-lined mountain roads or advertisements with dances for the Toyota Prius Plug-in, the country definitely has a unique way of expressing a love for autos. The D-Van Grand Prix might be one of our favorite examples yet of crazy Japanese car culture, because the annual, one-make race at the Ebisu Circuit is exclusively for heavily customized Dodge vans. Like many great things, this wonderfully crazy idea came from a little rule breaking. D-Van Grand Prix organizer Takuro Abe was at a track event for a motorcycle racing school, and vans were used to haul the bikes around. During lunch someone came up with the idea for a race. Ignoring that the big machines weren't actually allowed on the circuit, the drivers headed out. The popularity has just grown since then. These days, the racing vans absolutely aren't the stock machines from the event's inspiration. In addition to stripped interiors and track rubber that you might expect, the list of mods for them is a mile long. For every possible advantage, the racers fit them with things like Brembo brakes, cross-drilled rotors, heavy-duty transmissions, and much more. Seeing vans lumbering around the track is very weird at first, but the racers take the competition very seriously. These folks even employ all sorts of little tricks to coax the most from the machines. This is a fascinating motorsports story, but be sure to turn on the subtitles to understand the interviews with the competitors.

2017 Ram Power Wagon starts at $53,015

Ram has finally released pricing for the new 2017 2500 Power Wagon, and it won't come cheap, starting at $53,015. The good news is that you still get plenty of hardware and appearance upgrades. The better news is that there's also a way to get the same capability for a discount. Every Power Wagon model still gets a bevy of off-roading features, including Bilstein shocks, 33-inch tires, locking front and rear differentials, electronically disconnecting sway bars, chassis armor, and a 12,000-pound Warn winch. Each one also comes with the Ram 2500's 410-horsepower V8. This year, the standard grade Power Wagon also gets a much more aggressive exterior thanks to the Ram Rebel-style black front grille and trim. The black trim is complemented by a retro Power Wagon stripe just behind the rear doors, as seen on late '70s Power Wagons and the recent Macho Power Wagon SEMA concept. Inside, the Power Wagon also gets seats with embossed tire tread patterns, like the Ram Rebel. Buyers who want to be coddled on the trail can then upgrade their Power Wagons with the Leather and Luxury package for $4,495, which adds satellite radio, UConnect, heated leather seats and steering wheel, and voice control, among other things. With the introduction of the Leather and Luxury package, Ram will also phase out the fancy, $59,465 Laramie Power Wagon trim. However, if you don't need the extra style of the Ram Power Wagon, there's a cheaper way to get the substance. The way to do this is to order a Ram 2500 Tradesman in crew cab, four-wheel-drive configuration, and then choose the $8,450 Power Wagon package. When added to the Tradesman's $39,865 starting price, you'll have a Power Wagon for $46,995 provided you don't add anymore options. That's a substantial savings of just over $6,000. Now you won't get the fancy interior or the Rebel-style exterior appointments, but all of the important mechanical bits are the same. In a way, it's the off-road version of a " sleeper." So whether you want style or savings, there's a Power Wagon for you. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery 2017 Ram 2500 Power Wagon: Chicago 2016 View 18 Photos Image Credit: Ram RAM Truck power wagon ram 2500 power wagon