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Ram thinks EcoDiesel will lure small-pickup buyers into fullsize 1500

One of the more curious developments at the Los Angeles Auto Show this week was the return of the Chevrolet Colorado pickup truck. General Motors ended production of the Colorado and its cousin, the GMC Canyon, early last year. At the time, the decision seemed to be the final curtain for small and midsize domestic pickups, as it followed Ford's decision to kill the Ranger and Chrysler's decision to end production of the Dodge Dakota.
Bigland argues the Ram 1500 EcoDiesel is essentially competing for the same buyers as the Colorado.
Does Chevy's revival of the Colorado mean a new dawn for the segment overall? Yes and no. The Colorado's reinvention essentially provides a peek at how automakers tackle the same problem in two different ways. GM's approach is to create a new midsize pickup. Chrysler's approach, on the other hand, would seem to focus more on the prospective buyer than the product itself.

AEV Ram Concept is an aftermarket Power Wagon

American Expedition Vehicles showed off its simply named Ram Concept at this year's SEMA Show in Las Vegas. Starting with a 2014 Ram 2500 Crew Cab and a 6.7-liter Cummins turbodiesel, the Michigan-based team at AEV, which has made a name for itself building ultra-capable Jeeps, promises that this Ram is a "complete vehicle package."
As part of that "complete vehicle package," the AEV Ram has been lifted three inches in front and two in the back, in order to give it a level ride. The suspension tweaks don't end there, though, as the geometry has been changed and custom shocks fitted, while AEV modified the truck's steering to make it more precise.
It rides on massive BF Goodrich rubber and 17-inch AEV wheels. The front bumper is from stamped steel and can accommodate a winch and auxiliary lights, as needed. Other body mods include flared fenders that can handle the larger rubber.

Ram shows its trucks are for work and play

There are no shortage of pickup trucks at this year's SEMA Show. The popular platform has been ripe for customization for years, so it should come as no shock that Ford, General Motors and Ram are all showing a fair few trucks in Las Vegas. From the Ram camp, we have two offerings - the Ram Sun Chaser and the Ram Dually Case Work Truck.
The Sun Chaser opts for a beach theme, similar to the Fiat 500 Thalassa. Based on the Ram 1500, the Sun Chaser wears Vibrance Orange Blast and Brilliant Black paint, and sports a Mopar roof rack, while the Ram Box system features a water tank and a shower head allowing beach-goers to rinse off before getting back in the truck. A flip-up, seat-back tailgate makes sitting on the back of the truck a bit more comfortable, and it's the kind of cool feature we can see becoming an optional item in the future.
The Sun Chaser mods are rounded out by 17-inch deadlocked wheels, a two-inch lift kit and a Mopar exhaust for the 5.7-liter Hemi V8. The cabin, meanwhile, sports Katzkin leather seats and even more Vibrance Orange Paint.