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2019 Ram 1500 eTorque First Drive Review | The un-hybrids

Misinformation is already being passed around about the 2019 Ram 1500 eTorque – reports calling the new electrified version of the full-size half-ton pickup truck a hybrid and saying its eTorque system adds torque to the truck's engine increasing payload, towing capacity, and performance. Don't believe a word of it – this isn't a hybrid in the conventional sense of the word. eTorque does not increase the truck's power or capability. Instead, the system feeds in some electric torque at low RPM, which helps with fuel efficiency by spinning up the engine during start/stop operation, smoothing gearchanges, and harvesting some energy from braking – that's basically it. Ram is partially to blame for the hybrid confusion. Although the "h"-word does not appear anywhere on the truck or the vehicle's window sticker, the automaker has chosen to call eTorque a "mild-hybrid system", which implies that it might be able to propel the truck on electric power. But the Ram's small battery pack and single electric motor cannot – it's more similar to the original GM Parallel Hybrid Truck system than the later two-motor, two-mode hybrid system circa 2009. Also, eTorque applies power to the engine and the wheels briefly at very low engine speeds and during gear changes. These applications of power only last for fractions of a second at any given time, some as quick as the blink of an eye. So it's a labeling fiasco, but Ram's explanation of the eTorque system's operation and its benefits, which are significant, can also be perplexing. And the resulting discombobulation is unfortunate, because eTorque is clever, and it really does work. Earlier this week we drove two Rams with the system, one a V6 and one a Hemi, through Kentucky horse country, and came away impressed by its measurable contributions to the truck's fuel efficiency, drivability and smooth operation. We also interviewed Mike Raymond, the Chief Engineer on the Ram 1500, and Brian Spohn, Ram's Vehicle Electrification Manager, Powertrain Engineering, to better understand what it is and how it functions. How eTorque works Ram will offer the 3.6-liter 24-valve V6 with eTorque as the standard engine in most models. The V6 will not be available without eTorque, although we'd be surprised if it wasn't added to the menu at a later date.

Chrysler highlights Mopar lineup for SEMA

SEMA is all about aftermarket parts, and in Auburn Hills that all comes down to one name: Mopar. After having previewed its lineup for this year's Vegas tuner expo earlier this month, Chrysler has now revealed what may not quite be its full dossier of modified show cars, but a good portion of them.
All told Mopar is preparing 20 vehicles for display at SEMA this year. Among them you'll find the Ram Sun Chaser, a 1500 Quad Cab show truck kitted out in two-tone orange and black paint, a roof rack for surfboards, onboard shower and convertible tailgate. The white Fiat 500L is called the Adventurer and is modified for a more rugged look that could hint at the upcoming crossover version. The Jeep Cherokee Trail Carver upgrades on the Trailhawk package with everything from roof basket to rock rails. To counterbalance the off-roaders, there's also a modified Chrysler 300S with a deep black paint job, special grille, Varvatos-edition wheels and more.
All four concepts details so far have Katzkin interiors as well, and there's also an unspecified Dodge Durango with a storm-trooper look in the gallery above. But for more details on what Mopar has installed on the Ram, 500L, Cherokee and 300, you'll want to delve into the press release below.

Trucks, SUVs — and Camry — shine in mixed U.S. January vehicle sales

DETROIT — Automakers posted mixed U.S. new vehicle sales data for January, with American consumers continuing to abandon passenger cars for the larger pickup trucks, SUVs and crossover models that manufacturers also love because they are far more profitable. Total industry auto sales for the month rose 1 percent versus January 2016. According to Autodata Corp, which tracks industry sales, the seasonally adjusted annualized rate (SAAR) of U.S. car and light truck sales in January fell to 17.12 million units from 17.44 million a year earlier. Analysts polled by Reuters had expected a January SAAR of 17.2 million units. U.S. auto industry sales fell 2 percent in 2017 to 17.23 million vehicles after hitting a record high in 2016 and are expected to drop further in 2018 despite a solid economy. Interest rates are rising and around 4 million late-model used cars will return to dealer lots this year to compete with more expensive new ones. Automakers have used consumer discounts to boost sales, a growing concern for observers who say this undermines resale values and profits. Discounts declined in January, but remained above 10 percent of manufacturers' recommended prices. ""I think the industry has accepted that (sales) volumes will fall somewhat in 2018 ... and I don't think the industry is going to go over the cliff with insane incentives," Mike Jackson, chief executive officer of AutoNation Inc, told Reuters after his company, the largest U.S. auto retail chain, posted a higher quarterly net profit. Mark Wakefield, head of the North American automotive practice for consultancy AlixPartners, had a gloomier perspective. The industry's less-than-stellar sales performance for January showed "we are now past the peak," he said. "Automakers are now selling the deal instead of the vehicle," he said. "That's a tough spot to be in because that treadmill is hard to get off once you're on it." General Motors January sales rose 1.3 percent, driven by a 16 percent rise in fleet sales. Sales to consumers fell 2.4 percent. GM posted strong gains for models such as the Silverado pickup truck and Equinox crossover model, while its passenger cars continued to struggle. Ford The Blue Oval posted a 6.6 percent sales decline for January, with retail sales down 4.3 percent. Sales of Ford's F-Series pickup trucks - America's best-selling vehicle brand for decades — rose 1.6 percent. Passenger cars were down more than 23 percent.