2012 Ram 1500 Sport on 2040-cars

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Ram may build more trucks with sports team tie-ins

After a rather successful foray with a Red Wings edition of the Ram 1500 last year - some 3,000 units sold - the truck brand is both re-upping its relationship with Detroit's hockey powerhouse and considering expansion into other sport franchises.
Ram announced last month that it would carry on its partnership with the Red Wings throughout the 2012-13 NHL season. The company will not offer a special edition version of the 2013 Ram, due in part to the strike-shortened NHL season. In a recent interview with Bloomberg, Ram boss Fred Diaz called the Red Wings partnership an experiment that "worked out so incredibly well, we're looking at the possibility of doing other things with other sports."
Diaz doesn't see Ram doing deals with entire leagues, but does think that other teams and cities, with a similar "rabid fan base" could make sense for co-branding. "We'll pick our spots and our moments, " said Diaz, "and if we feel like we have a good opportunity, we'll do it."

Ram recalling 65k trucks for rear-axle heat treating

A problem with the rear axle has promoted Fiat Chrysler Automobiles to recall a selection of Ram trucks. The campaign affects 2015-16 Ram 1500 series trucks – specifically those manufactured between June 17 and September 28, 2015. All told, that amounts to over 65,760 units across the United States. The issue stems, according to the statements below, from the rear axle shaft. Some of those trucks may have not had those axle shafts properly heat-treated, which could cause them to fracture and separate from the wheel. And that, it should go without saying, could lead to a crash. FCA states that most of the vehicles in question are in dealer hands, but while the manufacturer says it is aware of one accident to have resulted from the issue, no injuries have been reported. The owners of the affected vehicles will be notified to bring their trucks in to their local dealership to have them inspected. If necessary, the dealership with replace the rear axle assembly. This recall follows three prior (but unrelated) ones, also issued for Ram pickups, that between them affected well over a million units. Related Video: RECALL Subject : Incorrectly Heat Treated Rear Axle Shaft Report Receipt Date: OCT 15, 2015 NHTSA Campaign Number: 15V661000 Component(s): POWER TRAIN Potential Number of Units Affected: 65,760 Manufacturer: Chrysler (FCA US LLC) SUMMARY: Chrysler (FCA US LLC) is recalling certain model year 2015-2016 Ram 1500 trucks manufactured June 17, 2015, to September 28, 2015. The affected vehicles may have been built with rear axles that were incorrectly heat treated. CONSEQUENCE: If the rear axle shaft was not properly heated treated, it may fracture and a wheel separation could occur, increasing the risk of a crash. REMEDY: Chrysler will notify owners, and dealers will inspect the vehicles and replace the axle assemblies, as necessary, free of charge. The manufacturer has not yet provided a notification schedule. Owners may contact Chrysler customer service at 1-800-853-1403. Chrysler's number for this recall is R59. NOTES: Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.safercar.gov. ### Statement: Heat-treating October 27, 2015 , Auburn Hills, Mich. - FCA US LLC is voluntarily recalling an estimated 65,760 U.S.-market trucks – most of which are in dealer hands – to inspect and replace, as required, their rear axle shafts or rear axles.

Chrysler banks $507 million in Q2, trims 2013 earnings forecast

Chrysler has some good news and some bad news. First, profits were up 16 percent over the second quarter of 2012, bringing the Auburn Hills, Michigan-based manufacturer $507 million on the back of strong demand for trucks and SUVs (a recurring theme this quarter, particularly in the US). Q2 revenue was up as well, from $16.8 billion in 2012 to $18 billion in 2013. The bad news is that the Pentastar's overall earnings forecast for net income in 2013 has been trimmed from $2.2 billion to between $1.7 and $2.2 billion, according to Automotive News.
In addition to the adjusted net income forecast, Chrysler tweaked its operating profit from $3.8 billion to between $3.3 and $3.8 billion. This has gone largely unexplained by Chrysler, perhaps hoping the news of a three-percent increase in its transaction prices for Q2 will allow it to sweep this adjustment under the rug.
The star of the show for Chrysler has been its US sales, which saw a 10-percent jump, both bettering the industry average of eight percent and improving over the same stretch of 2012. As with the increase in transaction prices, Chrysler has the new Ram pickup and Jeep Grand Cherokee to thank. Perhaps most worrying from this report, though, is that every brand in the automaker's stable saw an increase in sales... except for the Chrysler brand itself.