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Deep discounts — $12K, $13K, $16K — are fueling a pickup price war

Heavy discounts of up to $16,000 per vehicle are fueling a "truck war" among full-size pickups sold in the United States by the Detroit Three, a Reuters analysis shows. Strong U.S. sales this year of the highly profitable big trucks have helped offset lagging passenger car sales. But it is not clear how much of the truck demand is linked directly to ample factory incentives and dealer discounts, or how far sales might decline without those subsidies. A Reuters survey of Ford, General Motors Co's Chevrolet and Fiat Chrysler Automobiles's Ram truck dealers across the United States indicates stores are offering deep discounts the country's bestselling full-size pickup trucks. "The walls are not crashing down on full-size trucks," said Sam Fiorani, vice president of global vehicle forecasting at AutoForecast Solutions in Chester Springs, Pennsylvania. Detroit-based automakers want to keep cranking out their high-margin trucks, he added, and "giving up a little of the profit is the cheapest way to do it." Stores are offering discounts of up to $12,000 on the 2018 Ford F-150, which remains the best-selling vehicle in the country, recording more than 80,000 sales in May. Discounts run up to $13,000 on the 2018 Chevrolet Silverado and as high as $16,000 on the Ram 1500. Average transaction prices for full-size pick-ups range from around $42,000 to $45,000, industry analysts and automakers say. All three companies are spending furiously - GM and Fiat Chrysler to help sell off carryover 2018 trucks to prepare for redesigned 2019 models, and Ford to sustain its long-held sales crown. A supplier fire that temporarily shut down production of the F-150 last month "changed the game," said Jeff Schuster, senior vice president of forecasting at LMC Automotive in Troy, Michigan said. The supply halt nudged Ford's crosstown rivals "to ratchet up incentives on the current models to go after weakness at Ford," he said. Deals advertised on the companies' official websites range from rebates and low-interest loans to ultra-cheap lease rates, but they are not telling the whole story. Ford, for instance, advertises a $2,000 rebate and a $500 financing credit on sales of certain F-150 models. But James Collins Ford in Louisville, Kentucky, is offering discounts of up to $12,215 on the 2018 F-150 XLT SuperCrew 4x4. The price cuts are even steeper at a number of GM and Fiat Chrysler dealers. Quirk Chevrolet is selling the 2018 Silverado 1500 Double Cab at $13,000 off sticker.

2019 Ram 1500 Laramie Drivers' Notes Review | King of the hill

The 2019 Ram 1500 is the newest full-size truck to the market, though the upcoming 2019 Chevy Silverado isn't too far off. We've driven a few models so far, from the base-spec Tradesman up to the kitted-out Limited variant. Modern trucks are expected to do everything from towing a boat, hauling mulch or carrying a family of five on an extended road trip. The days of simple, single-minded trucks have long since passed. Our tester this week is a mid-grade Laramie model. It has quite a few creature comforts — heated and ventilated leather seats, front buckets, a larger Uconnect infotainment screen — along with features like blind-spot monitoring, parking sensors, automatic high beams and a bedliner. There's no moonroof, wireless charging or heated second row seats, but it's still extremely well appointed, especially compared to its forebears. That said, it doesn't come cheap. All in, this truck costs just under $55k. Editor-in-Chief Greg Migliore: The 2019 Ram 1500 is simply the best truck in the market. It's powerful, comfortable, brash and the embodiment of what a full-size pickup should be. The Hemi V8 is always the first thing I notice when I test one, and it's smooth and potent in this 4X4 Laramie. Ram has wisely expanded its engine selections in recent years, though the V8 remains my favorite. The Ram's design always grabs me. It's generally the buffest looking truck in the segment, though at times in the last decade or so it has veered into cartoonish proportions. For 2019, it's a clean look with smooth lines and curves that convey a sense of power. I Love the new grille, and Rams always have a good deal of chrome — that's cool with me. Inside, this model was surprising quiet, underscoring the premium vibes. The latest version of Uconnect works well and is intuitive. Plus, there's a nice balance of knobs, buttons and dials. Everything is easy to use and understand. The leather looks and feels upscale, the seats are comfy yet supportive, and the configurable center console is a clever feature. This Ram is fairly loaded up, but even when we tested a more basic Tradesman a few weeks ago, I had similarly favorable impressions. It's an all-star truck. Associate Editor Reese Counts: I really hate to simply parrot what Greg said, but I'm quite enamored with the Ram. It really is the best of the bunch.

2017 Ram EcoDiesel trucks hitting dealerships again, finally

If you've been patiently waiting for 2017 Ram EcoDiesel trucks to hit dealerships near you, you're in luck. According to Automotive News, the diesel-powered pickups are now hitting showroom floors after FCA received approval from the Environmental Protection Agency in late July to begin producing them again. And you may want to get in line now, because the EPA has yet to approve the EcoDiesel for the 2018 model year. The EPA, along with the California Air Resources Board, accused FCA in January of 2017 of using eight undeclared pieces of software code in certain Fiat Chrysler diesel vehicles. That, naturally, led to "substantially" higher than allowable levels of nitrogen oxide emissions. The violation applies to about 104,000 vehicles sold between 2014 and 2016. EcoDiesel production was stopped in late 2016. FCA says it's continuing to cooperate with the EPA and CARB. Assuming the two agencies approve the plan, the automaker will recall 2014-2016 Ram and Jeep Grand Cherokee vehicles to install the new code. We'd assume that same updated software will be used in 2018 EcoDiesels, too, again assuming they get EPA approval. Related Video: