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VW Group to split brands under four holding companies
Tue, Jun 16 2015The Volkswagen Group is planning a tremendous shift in its internal structure that will decentralize operations by splitting its 12 brands into four different holding companies. Here's the breakdown. Things will be split logically, considering the inter-sharing of parts, platforms, and engines. The Volkswagen brand, Seat, and Skoda make up a passenger vehicle division led by former BMW man Herbert Diess. Audi, which is tightly intertwined with Lamborghini and motorcycle manufacturer Ducati, will be managed by current Audi exec Rupert Stadler. Porsche and Bentley, which are already quite close, will be joined by Bugatti and run by Matthias Mueller. Finally, a commercial vehicles division will include Volkswagen Commercial, Scania, and Man. Former Daimler exec Andreas Renschler will take care of the big vehicles. The massive move, according to Automotive News Europe, is part of an internal VAG effort to move away from the structure established by ousted Chairman Ferdinand Piech, who favored a compact, but highly centralized, management structure to oversee the independent actions of the company's brands. Criticism of Piech's arrangement stemmed from the company's slow responses to changes in the market, ANE reports. The new structure should make for a more efficient, streamlined company that's better able to make crucial decisions. What are your thoughts? Should VAG decentralize, or did Piech have the right idea? Have your say in Comments.
Updated J.D. Power APEAL study shines on VW Group, Chevy
Wed, 24 Jul 2013J.D. Power has just revealed the results of its 2013 APEAL Study, which looks at which brands have the most appealing cars based on sales figures, dealer inventory, brand loyalty, transaction and trade-in prices. The study was revamped for 2013, and places a larger focus on the new tech and infotainment options available to customers. All told, study participants gauged their vehicles on 77 different attributes, delivering a score out of a 1,000 points.
The Volkswagen Group had the greatest success of any corporation, topping the APEAL rankings with the Audi Allroad, Porsche Boxster, Porsche Cayenne, VW GTI and Passat. Chevrolet had the highest number of awards for a single brand, though, with the Avalanche, Sonic and Volt all taking home a prize.
The best brand overall was Porsche, which scored 884 out of a possible 1,000 points. The top Japanese brand was Lexus with a score of 847, while the top American brand was Cadillac, at 841. The best mainstream brand was Ram, which received a very respectable 817. The industry average for this year's study was 795, with 16 brands, all of which were mainstream, falling below the average.
Magnus Walker pops up again, this time with his Irish Green 911
Sun, 06 Oct 2013He was the subject of a short film called Urban Outlaw. He has been on Jay Leno's Garage. Twice. He even graced the cover of Road & Track in June. And after all of that, he appeared in a video by Hong Kong-based Silly Thing. So it isn't really surprising that Magnus Walker is at the center of attention in the latest video from XCAR, but it's surprising - and a treat - to see his mostly original Irish Green 1966 Porsche 911.
Powered by an air-cooled 2.0-liter flat six with 130 horsepower (more like 120 hp today, Walker says), riding on 5.5-inch wide wheels and turned with a wooden steering wheel, the little green 911 does represent some of the best aspects of classic car motoring.
Head on below to watch the long-form video on Walker and his Porsche, but if your time is limited, you're not missing much if you call it quits at five minutes - especially if you've seen his aforementioned videos before.