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Porsche drivers escape this horrific VIR crash unscathed

There is no doubting the fact that it takes nerves of steel to be a racecar driver, but the same can also be said for motorsports photographers. Case in point: The American Le Mans Series Oak Tree Grand Prix at the Virginia International Raceway where two Porsche 911 racecars crash hard into the tire barrier, but the dedicated cameraman stays with the shot - diving away only at the last second just as the battered No. 31 car (shown above) comes to rest atop the tire barriers just feet from where he was standing.
The crash occurred when the two Porsches charged hard into a corner. Judging by the video, the white No. 48 car appears to not see the orange No. 31 and the two cars make contact, skidding off track hitting the tire barriers at a high rate of speed. Both drivers walked away from the frightening crash, but the video - posted below - shows just how bad things could have been. Hopefully the close call will serve as a lesson for the woman standing in the track marshal's post who has her back to the racing as the two cars barrel directly toward her.

Porsche to decide soon on Bugatti future

WEISSACH, Germany — Volkswagen will soon decide on the future of its luxury brand Bugatti, Oliver Blume, Volkswagen management board member and CEO of Porsche AG, said on Monday. Last week, Reuters reported that Bugatti was working on a strategic partnership with Rimac, which will likely result in a joint venture between Porsche and Rimac, with Porsche as a minority partner, Volkswagen CEO Herbert Diess said in March. "The future of Bugatti is an issue that will be decided on a group level," Porsche said in a statement, declining to comment further. Porsche boss Oliver Blume earlier this year said intense discussions on Bugatti's future were ongoing and that Rimac could play a role as the brands were a good technological fit, adding that a decision was expected in the first half of 2021.  

Porsche's high-tech 'mirror' turns every car into a Macan

Porsche calls it the "Magic Mirror," but it's less a reflective device and more 12 high-def screens that track drivers pulling into the valet area at a mall in Los Angeles. As they pass the screens in their cars, they get to see what they'd look like pulling up in a Macan, Porsche's newest and smallest crossover. It could be considered the experiential evolution of a prior campaign that let people imagine how a Porsche would look in their driveways, an idea that was taken even further by a dealer in Toronto a few years later. Check out the video to see how it was done and how it was received.