2012 Porsche Panamera Turbo S Agate Grey Metallic on 2040-cars

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Mercedes may be working on a new electric car dubbed 'Ecoluxe'

Automobile has a lengthy piece this month on how the four German mass-market luxury manufacturers each plan to go after Tesla with their own electric vehicles. It was written by Georg Kacher, the magazine's European bureau chief, and the English version came a month after he wrote the German-language original for Autobild. Tesla isn't exactly a threat to the Germans, but, according to the report, the Model S is planting the right kinds of seeds in niches that are important to the luxury players. The thinking is that - in addition to needed electric vehicles anyway for stricter US regulations - it's better to start designing the machinery now. The article posited Porsche's attack would rest on the coming Panamera platform, but a big hurdle would be battery placement. Unable to find one large space for a lithium-ion pack, engineers would instead put batteries everywhere they could, for a supposed tally of some "108 battery pouches" throughout the body. A few days after the Automobile piece, however, Porsche publicly said it had no intention of challenging the Model S, because the enthusiastic driving the brand is known for doesn't jive with useful range. In Kacher's retelling, Mercedes' plans are even more ambitious, supposedly taking aim at the Model S and the coming Model X. It would do this with an investment in excess of $2 billion in a program called "Ecoluxe" – Mercedes has no brand division akin to BMW's i and Audi's e-tron. The new brand would create a four-strong family of bespoke electric vehicles: a smaller platform with a wheelbase around 106 inches and a larger one with a wheelbase around 118 inches. In addition, the range would have "provisions for rear-wheel drive, all-wheel drive, and rear-wheel steering." The numbers are impressive: seating for seven in the larger vehicles, both longer than 16 feet, front and rear storage areas, ratings of up to 610 horsepower and production capacity of 80,000 units per year. When would we see such creatures? Perhaps as soon as 2019. We do know that if Tesla can knock the Model X over the outfield fence, automakers are going to have to do something. We don't know what the chances are that Ecoluxe is Mercedes' first move - but such a plan could help explain the weird Mercedes concept spied in October.

Mark Webber hospitalized as Porsche takes first WEC victory, Toyota wins championship [UPDATE]

It was a mixed bag for the Porsche team at the 6 Hours of Sao Paulo this weekend – the last race of its first season in the FIA World Endurance Championship. On the one hand, the German team took its first win since launching its LMP1 effort at the start of this season. On the other, its star driver suffered a massive crash that left him in the hospital. The crash occurred with less than half an hour to go when Mark Webber, who was running sixth in the #20 Porsche 919 Hybrid, lost control at Turn 14 at the Interlagos circuit – the same spot where he crashed his Jaguar F1 car during the 2003 Brazilian Grand Prix – and crashed tail-first into the barrier. Both Webber and Matteo Cressoni (driver of the #90 Ferrari 458 Italia with which Webber collided) were evacuated to the trackside medical center and were then taken to the nearby Hospital Bandeirantes. Both were reportedly conscious throughout but are undergoing further testing, described as being in "satisfactory" condition by the FIA medical official on the scene. The occurrence of the crash so close to the end of the race, and the time it took to clear the wreckage, meant there was not enough time for a restart, so the race was completed under the safety car. But when the field did cross the finish line, it was the #14 Porsche 919 Hybrid driven by Romain Dumas, Neel Jani and Mark Lieb that took the checkered flag – marking the first time that Porsche has won an endurance prototype race since 1989. Of course, that solitary victory was not enough for Porsche to take the title, which went to the Toyota TS 040 driven by former F1 drivers Sebastien Buemi and Anthony Davidson, who finished the race in second place ahead of the Audi R18 E-Tron Quattro driven by the retiring Tom Kristensen and his co-pilots Lucas di Grassi and Loic Duval. Top honors for the season in LMP2 went to Sergey Zlobin for SMP Racing in the Oreca-Nissan, while Ferrari took the GT title. UPDATE: Mark Webber released the following statement on his condition: "I'm quite sore this morning, am pretty bruised and have got a stinking headache. I've got no recollection of the accident or how it happened. The team is looking into the details to find out more.

Porsche opens new HQ, experience center in Atlanta

Next time you're flying into the Hartsfield-Jackson Atlanta International Airport, keep an eye out for some great architecture with sports car racing around it. Porsche just spent $100 million, its largest investment ever outside of Germany, to open a new Experience Center and headquarters on the Northeast corner of the airport. The 27-acre site is designed for both work and play, and it's a Porsche fan's dream. The high point for drivers is the 1.6-mile Driver Development Track. The course includes six distinct sections, like an off-road course to get muddy and the only Kick Plate in North America to practice hanging the car's tail out. When not speeding around, visitors can check out the brand's classic cars on display and some art inspired by those machines. There's also a conference center and a place for fine dining called Restaurant 356. Porsche expects 30,000 people a year to check out the new site. Porsche Cars North America has been headquartered in Atlanta since 1998. However, the new construction puts many of its divisions under one roof, including the people working in financial services and consulting. Editor-in-Chief Mike Austin is visiting One Porsche Drive right now, and reports that the company is also building an experience center in Los Angeles and a flagship dealer in New York. Porsche is also working on experience centers in Le Mans and Shanghai, with plans to expand into Moscow and Istanbul, as well. Get a good look at the whole site in the gallery above. Related Video: Porsche Opens New $100 Million Experience Center and Headquarters in Atlanta News Release May 7, 2015 No. 55/15 Largest investment for Porsche outside Germany features industry-first facility in North America complete with dynamic track, classic car gallery, restoration center, event space, and fine dining restaurant Atlanta. Porsche Cars North America today officially opened its new $100 million Porsche Experience Center (PEC) and headquarters in Atlanta. The 27-acre complex located at the Northeast corner of Hartsfield-Jackson Atlanta International Airport is the largest investment ever outside Germany for the sports car manufacturer. The industry-first facility is complete with a driver development track, classic car gallery, restoration center, human performance center, driving simulator lab and a fine dining restaurant. A state-of-the-art business center features 13,000 square feet of conference and event space.