2011 Porsche Panamera 4 19 Inch Turbo Wheels Navigation Camera Bose Vented Seats on 2040-cars

Auto blog

Porsche 911 celebrates 50 years of iconic motoring

Back in 1963, Porsche debuted the very first 911 at the Frankfurt Motor Show. And over the last 50 years, that coupe has grown to become one of the most iconic sports cars of all time. That in mind, you could easily chalk up this 50th Anniversary model as just one of the many special edition 911s that have graced our roads over the years, but dig a bit deeper and you'll see that this one is far more than just some unique paint and different wheels.
For starters, the 911 50th Anniversary Edition utilizes the wider Carrera 4/4S body, but retains its standard rear-wheel-drive configuration. Power comes from the Carrera S' 3.8-liter flat-six engine, but features a Powerkit upgrade that includes the Sport Chrono package and ups overall output to 400 horsepower and 430 pound-feet of torque. Hitting 60 miles per hour takes just 3.8 seconds if the car is fitted with Porsche's dual-clutch PDK gearbox, or 4.2 seconds if you choose the row-your-own seven-speed manual. Talk about going Over The Hill with a quickness.
Despite looking pretty tame, we're really hot on the appearance of this special 911, with its throwback flat gray paint job and new 20-inch wheels that look remarkably similar to the original Fuchs alloys of the 1963 model. Inside, you'll find green lettering on the instrument displays, white pointer needles and silver accents, and the leather seats have a fabric insert that's similar to the Pepita cloth from the original 911.

Porsche ready to pick itself up after Le Mans failure

It's safe to say that things for Porsche didn't go quite as well at Le Mans this year as it might have hoped. After a sixteen-year gap, the winningest manufacturer in endurance racing history returned to the Circuit de la Sarthe this year hoping maybe not for outright victory in its first time back, but definitely a strong finish on which it could build on for next year. All the while it undoubtedly hoped its 911s would hold their own in the GT classes.
Unfortunately for Porsche, neither happened. After racing around the clock, and despite actually leading the festivities for some time, the best its 919 Hybrid could manage was an eleventh-place finish, lagging lamentably behind not only the other LMP1s (like the race-winning Audi) but also a handful of LMP2s. Meanwhile the LMGTE Pro and LMGTE Am titles went to the factory-backed teams of its arch-rivals Ferrari and Aston Martin, respectively.
Not a stellar result, in other words, but Porsche is taking it all in stride - accepting that it has a ways to go while congratulating its vanquishing rivals in the video below. It's good sportsmanship if we've ever seen it. Next year's race starts now.

Porsche picks Maria Sharapova as brand ambassador

Russian-born tennis superstar Maria Sharapova has just inked a three-year deal with Porsche to be its brand ambassador, a position that will put her on a global campaign for the German automaker. The 26-year-old athlete isn't new to the role - she previously signed a similar three-year deal with Land Rover in 2006.
"Maria Sharapova is an exceptional athlete. She combines top performance in her sports with elegance and power. These are precisely the qualities that are embroiled in our sports cars," explained Matthias Mueller, CEO of Porsche AG, during the announcement. "Her profile and charisma are an ideal fit for Porsche. She is also highly respected around the world and enjoys an outstanding reputation," he added.
Some consider Porsche's choice of a female tennis player as its ambassador interesting, if not surprising. The automaker has traditionally marketed its vehicles with a masculine edge - Sharapova and the sport of tennis position the brand in a different light - likely an intentional decision. Do you think Porsche's choice was a good one? If not, who would you choose as its global ambassador?