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Porsche expects to hit 200k sales target 3 years early

When Porsche launched the Cayenne, enthusiasts and purists – in between fits of rage – rationalized the SUVs existence by imagining that the money it brought in would guarantee the company's continued ability to produce the many beloved versions of its 911. The same was said when the Panamera arrived, and again when the Macan was unveiled. What probably wasn't imagined when these three more mainstream vehicles joined the Porsche catalog, was how dramatic an impact they'd have on the company's sales figures. The company expects 2015 to be a banner year, as it aims to hit a 200,000-unit sales goal three years ahead of schedule. Porsche sold nearly 190,000 units in 2014, a gain of 17 percent over 2013, while its year-over-year sales for December were up 39 percent. Considering Porsche made these gains before the full impact of the new Macan could be felt, it's no wonder the company is so keen on 2015. Porsche has already moved 45,000 Macans, which would be impressive on its own, were it not for the way the CUV is elevating the brand. According to a report from Reuters, two-thirds of the company's Macan deliveries have been to first-time Porsche customers. Considering these two facts, it will be extremely interesting to see the impact Porsche's newest model has on its sales over a full calendar year.

Jack Olsen built a Porsche 911 to drive every day and conquer Willow Springs

Almost two years ago we wrote about the 12-Gauge Garage Jack Olsen built to house his multifarious Porsche 911 - its 1972 bodywork hides four decades of Porsche parts, like the transaxle from a 1977 911 and the engine from 1995 911, for example. It weighs 2,400 pounds and has 272 horsepower, and Olsen uses it daily driving and for track days, the latter excursions featuring homemade, bolt-on aero parts. German magazine Auto Bild stopped by Olsen's house to look in on the Porsche called "Black Beauty II," and we get a few more details about the mods he's made, like swapping out for fiberglass body panels and welding Fuchs wheel centers to wider Corvette barrels so he could run different tires. Most importantly, though, Olsen divulges his passion for lowering his lap time at Willow Springs. Randy Pobst set the lap record for a production car around the 2.5-mile Big Willow track in a Porsche 918 Spyder at 1:23.54 during a Motor Trend test (the outright record, according to Willow Springs, is held by Michael Andretti at 1:06.050 in a CART car). Further down the list, Steve Millen drove a 415-hp 911 GT3 RS around the same track in 1:33.14 - a car 600 pounds heavier than Olsen's. Over the past 14 years of tinkering with his car, Olsen says his data shows his lap time is now down to 1:26.88, achieved on the day of filming the Auto Bild video. That time would put him in between the 1:26 flat posted by Dominik Farnbacher in a 608-hp Dodge Viper SRT-10 ACR and the 1:28.93 put up by Pobst in a 400-hp, 991-series 911. You can hear Olsen tell it in his own words in the video.

VW close to decision on selling Bugatti to Rimac

FRANKFURT — Electric hypercar maker Rimac Automobili and Volkswagen's supercar brand Bugatti are a good technological fit, Porsche's CEO told German weekly Automobilwoche, fueling hopes that a deal between the two could happen soon. British automotive magazine Car last year reported that Volkswagen was on the verge of selling Bugatti to Rimac Automobili, citing sources. In exchange, Porsche, also owned by Volkswagen, would raise the 15.5% stake it owns in Rimac, founded by Croatian entrepreneur Mate Rimac, Car said. "At the moment there are intense deliberations on how Bugatti can be developed in the best possible way. Rimac could play a role here because the brands are a good technological fit," Porsche CEO Oliver Blume said. "There are various scenarios with different structures. I believe that the issue will be decided by the group in the first half of the year," said Blume, who also sits on the management board of parent Volkswagen. Rimac has developed an electric supercar platform, which he supplies to other carmakers, including Pininfarina. Blume also confirmed higher savings targets for Porsche, saying the carmaker plans to support results by 10 billion euros ($12.1 billion) of cost cuts by 2025, up from 6 billion previously. Related Video: